<?xml version="1.0" encoding="UTF-8"?>
<!--Generated by Site-Server v@build.version@ (http://www.squarespace.com) on Fri, 19 Jun 2026 03:50:12 GMT
--><rss xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:media="http://www.rssboard.org/media-rss" version="2.0"><channel><title>Press - Alley Brews Brewery &#x26; Coffee Shop</title><link>https://alleybrews.com/press/</link><lastBuildDate>Fri, 19 Dec 2025 16:36:53 +0000</lastBuildDate><language>en-US</language><generator>Site-Server v@build.version@ (http://www.squarespace.com)</generator><description><![CDATA[]]></description><item><title>DiningOut Features Alley Brews, a Women-Owned Brewery with Big Options for Everyone</title><dc:creator>Liz Hess</dc:creator><pubDate>Mon, 15 Dec 2025 16:35:00 +0000</pubDate><link>https://alleybrews.com/press/diningout-alley-brews-denver-brewery</link><guid isPermaLink="false">68741ba7fe73293b6485523c:68d6b6a78aafe07874e78639:69457ed0216f303f9be51405</guid><description><![CDATA[DiningOut highlights Alley Brews as a women-owned Denver brewery off 
Tennyson Street that blends diverse beer offerings with coffee, food, and a 
welcoming all-day hangout vibe.]]></description><content:encoded><![CDATA[<p class="">DiningOut recently featured Alley Brews, spotlighting how this women-owned brewery in Denver is leaning into variety and community to stand out in a changing craft beer landscape. <a href="https://diningout.com/alley-brews-denver-beer/?utm_source=chatgpt.com" target="_blank">DiningOut</a></p><p class="">The piece highlights our journey from acquiring and rebranding the space to creating a menu that goes beyond beer — with espresso drinks, wine, cocktails, barbecue-inspired food, and low-ABV and non-alcoholic choices. </p><p class="">With brewing led by our all-women team, we’re offering a wide range of beer styles to suit different tastes, from fruit-forward ales to bright, sessionable sours and options designed to be as approachable as they are flavorful. </p><p class="">DiningOut also notes how we’ve expanded service hours with coffee and food, making Alley Brews a comfy place to land any time of day. </p><p class="">Amid closures and shifts in the Denver beer scene, our focus is on being a neighborhood hub where people can show up more than once — whether for a morning coffee, lunch, afternoon beer, or dinner with friends. <a href="https://www.facebook.com/DiningOutDNVR/photos/as-distribution-slows-and-breweries-close-across-denver-alley-brews-is-leaning-i/1299256762218715/?utm_source=chatgpt.com" target="_blank">facebook.com</a></p><p class=""><strong>Read the full article on DiningOut →</strong><br> <a href="https://diningout.com/denver/alley-brews-denver-beer/" target="_new">https://diningout.com/denver/alley-brews-denver-beer/</a></p>]]></content:encoded><media:content type="image/png" url="https://images.squarespace-cdn.com/content/v1/68741ba7fe73293b6485523c/1766162416417-T5XLLWXJOF9JV783QT4S/diningout-denverboulder.png?format=1500w" medium="image" isDefault="true" width="768" height="168"><media:title type="plain">DiningOut Features Alley Brews, a Women-Owned Brewery with Big Options for Everyone</media:title></media:content></item><item><title>Westword Spotlights Alley Brews, a Women-Owned Neighborhood Brewery in Denver</title><dc:creator>Liz Hess</dc:creator><pubDate>Fri, 24 Oct 2025 15:25:00 +0000</pubDate><link>https://alleybrews.com/press/westword-spotlights-alley-brews-a-women-owned-neighborhood-brewery-in-denver</link><guid isPermaLink="false">68741ba7fe73293b6485523c:68d6b6a78aafe07874e78639:69457c678e3a644d3d8ddcd6</guid><description><![CDATA[Westword highlights Alley Brews as a women-owned, community-first 
neighborhood brewery in Denver, built for repeat visits with beer, coffee, 
food, and an all-day hangout vibe near Tennyson Street.]]></description><content:encoded><![CDATA[<p class="">Westword recently featured Alley Brews, highlighting how a small, women-owned brewery tucked just off Tennyson Street is setting a strong example for community-driven success in Denver.</p><p class="">The article traces the evolution of the space since we took over, focusing on our goal of building an all-day neighborhood hangout — one designed for familiar faces, easy routines, and return visits. From brightening the space to expanding beyond beer, Westword notes how Alley Brews is built to feel welcoming whether it’s your first visit or part of your weekly rhythm.</p><p class="">At the core is our house-brewed beer, supported by draft cocktails, wine, coffee, food, and non-alcoholic options. Stop by for coffee earlier in the day, come back later for a beer or cocktail, or settle in with friends — the flexibility is intentional.</p><p class="">For us, the recognition isn’t about being the biggest brewery in Denver. It’s about creating a neighborhood brewery people come back to again and again.</p><p class=""><strong>Read the full article on Westword →</strong><br> <a href="https://www.westword.com/food-drink/tiny-berkeley-brewery-is-setting-a-big-example-for-success-40796283/?utm_source=chatgpt.com" target="_new">https://www.westword.com/food-drink/tiny-berkeley-brewery-is-setting-a-big-example-for-success-40796283/</a></p>]]></content:encoded><media:content type="image/webp" url="https://images.squarespace-cdn.com/content/v1/68741ba7fe73293b6485523c/1766162089222-ARWC92OEIHP5P74W1NM7/westword-logo.webp?format=1500w" medium="image" isDefault="true" width="374" height="374"><media:title type="plain">Westword Spotlights Alley Brews, a Women-Owned Neighborhood Brewery in Denver</media:title></media:content></item><item><title>Westword – Free Things: Hope;Sings Hosted at Alley Brews</title><dc:creator>Liz Hess</dc:creator><pubDate>Fri, 26 Sep 2025 19:05:07 +0000</pubDate><link>https://www.westword.com/arts-culture/free-things-to-do-in-denver-20764019/</link><guid isPermaLink="false">68741ba7fe73293b6485523c:68d6b6a78aafe07874e78639:68d6e20f48acd656bda9eec7</guid><description><![CDATA[Westword’s weekend guide spotlights Hope;Sings—a concert + tattoo 
fundraiser hosted at Alley Brews.]]></description><content:encoded><![CDATA[<p class=""><a href="https://www.eventbrite.com/e/hopesings-live-music-at-berkeley-alley-beer-co-tattoo-fundraiser-tickets-1699150838899?aff=oddtdtcreator" target="_blank"><span class="sqsrte-text-color--lightAccent"><strong>Hope; Sings Suicide Awareness Fundraiser</strong></span></a><span class="sqsrte-text-color--lightAccent"><br>Saturday, September 27, 5 to 8 p.m.<br>Berkeley Alley Beer Co., 4342 Tennyson Street<br>The Alley is hosting a fundraiser that includes live music, tattoos and pints for mental health. Dreambent Tattoo Studios&nbsp;will be on-site doing semi-colon tattoos,&nbsp;showing solidarity for people dealing with mental illness or the death of someone from suicide. All tattoo proceeds and a dollar per pint go to the&nbsp;</span><a href="https://www.jcmh.org/" target="_blank"><span class="sqsrte-text-color--lightAccent"><strong>Jefferson Center for Mental Health</strong></span></a><span class="sqsrte-text-color--lightAccent">; entry is free, but if you purchase a $15 ticket that money goes to the band</span>.</p><p class="">https://www.westword.com/arts-culture/free-things-to-do-in-denver-20764019/</p>


  









<p><a href="https://alleybrews.com/press/westword-hope-sings-alley-brews">Permalink</a><p>]]></content:encoded><media:content type="image/webp" url="https://images.squarespace-cdn.com/content/v1/68741ba7fe73293b6485523c/1758913516371-AIPOPG51X992P77NL4XA/Westword%2BLogo%2B%281%29.webp?format=1500w" medium="image" isDefault="true" width="800" height="800"><media:title type="plain">Westword – Free Things: Hope;Sings Hosted at Alley Brews</media:title></media:content></item><item><title>KDVR: Bra‑Free Run Benefits Coloradans with Breast Cancer</title><dc:creator>Liz Hess</dc:creator><pubDate>Thu, 25 Sep 2025 18:59:00 +0000</pubDate><link>https://kdvr.com/denver-guide/things-to-do/bra-less-run-in-denver-to-benefit-coloradans-with-breast-cancer/</link><guid isPermaLink="false">68741ba7fe73293b6485523c:68d6b6a78aafe07874e78639:68d6e20fff94042ed0f874d6</guid><description><![CDATA[KDVR highlights the Bra‑Free Run—Alley Brews and partners uniting for 
breast cancer awareness.]]></description><content:encoded><![CDATA[<p class=""><span class="sqsrte-text-color--lightAccent"><strong>Bra-less run in Denver to benefit Coloradans with breast cancer</strong></span></p><p class=""><span class="sqsrte-text-color--lightAccent">DENVER (</span><a href="https://kdvr.com/" target="_blank"><span><span class="sqsrte-text-color--lightAccent"><strong>KDVR</strong></span></span></a><span class="sqsrte-text-color--lightAccent">) — Local breweries are hosting their first-ever bra-free run that will ultimately benefit Coloradans diagnosed with breast cancer.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">Berkeley Alley Brewing, known as The Alley, and Empourium are hosting the event in honor of Breast Cancer Awareness Month on Sunday, Oct. 5.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">Racers will run, walk, skip or “whatever floats your boat” down two blocks of Tennyson Street, without bras, from Empourium at 4385 W. 42nd Ave., to The Alley at 4342 Tennyson St.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">There is a $20 fee for the event, which includes:</span></p><p class=""><span class="sqsrte-text-color--lightAccent">Pre-race drink at Emporium</span></p><ul data-rte-list="default"><li><p class=""><span class="sqsrte-text-color--lightAccent">Yoga warm-up</span></p></li><li><p class=""><span class="sqsrte-text-color--lightAccent">Titty Trot</span></p></li><li><p class=""><span class="sqsrte-text-color--lightAccent">Post-race drink at Berkeley Alley</span></p></li></ul><p class=""><span class="sqsrte-text-color--lightAccent">The group will meet for a drink at Empourium at 10 a.m., then do yoga at Ohana Yoga and Barre located at 4342 Tennyson St. at 10:30 a.m. before the race kicks off at 11 a.m.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">After the race, The Alley will celebrate with drinks, live music and food until 1 p.m. The event will also include self-examination education from BeaconRN.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">“We wanted to create a community event that brings people together through laughter, awareness and, of course, beer. We also want to&nbsp;remind everyone of the importance of early detection and self-exams, which is why there will also be a booth teaching about self-exams as well as educational materials about breast cancer,” co-owner of The Alley, Chelsea Rhoads, said in a statement to FOX31.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">Tickets for the event can be purchased </span><a href="https://www.eventbrite.com/e/titty-trot-2025-breast-cancer-awareness-fundraiser-tickets-1725283442219?utm-campaign=social&amp;utm-content=attendeeshare&amp;utm-medium=discovery&amp;utm-term=listing&amp;utm-source=cp&amp;aff=ebdsshcopyurl" target="_blank"><span><span class="sqsrte-text-color--lightAccent"><strong>online through Eventbrite</strong></span></span></a><span class="sqsrte-text-color--lightAccent"> for $23.18.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">All proceeds from the event will go toward the local organization </span><a href="https://www.politetumor.com/" target="_blank"><span><span class="sqsrte-text-color--lightAccent"><strong>Polite Tumor</strong></span></span></a><span class="sqsrte-text-color--lightAccent">, which supports young adults (ages 18-39) in Colorado who are diagnosed with breast cancer so that they can focus on healing.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">According to the Polite Tumor website, young adults spend an additional $20,000 more for breast cancer treatment than those 40 years and older. The organization also has opportunities for </span><a href="https://www.politetumor.com/contact-2" target="_blank"><span><span class="sqsrte-text-color--lightAccent"><strong>volunteers</strong></span></span></a><span class="sqsrte-text-color--lightAccent"> and </span><a href="https://www.politetumor.com/donate" target="_blank"><span><span class="sqsrte-text-color--lightAccent"><strong>donors</strong></span></span></a><span class="sqsrte-text-color--lightAccent"> to help the cause.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">The Alley is also hosting a suicide awareness event on Saturday, Sept. 27, from 5 p.m. to 8 p.m. to raise support for mental health. A band will play music live and Dreambent Tattoo Studios will give semi-colon tattoos. Proceeds from all tattoos and $1 for each pint sold will go toward the Jefferson Center for Mental Health. The event is free, but attendees can buy a $15 ticket to go directly to the band.</span></p><p class=""><a href="https://kdvr.com/denver-guide/things-to-do/bra-less-run-in-denver-to-benefit-coloradans-with-breast-cancer/">https://kdvr.com/denver-guide/things-to-do/bra-less-run-in-denver-to-benefit-coloradans-with-breast-cancer/</a></p>


  









<p><a href="https://alleybrews.com/press/kdvr-bra-free-run-alley-brews">Permalink</a><p>]]></content:encoded><media:content type="image/png" url="https://images.squarespace-cdn.com/content/v1/68741ba7fe73293b6485523c/1758913451735-JEVPH25A70CUM0HVY1E6/download+%281%29.png?format=1500w" medium="image" isDefault="true" width="184" height="148"><media:title type="plain">KDVR: Bra‑Free Run Benefits Coloradans with Breast Cancer</media:title></media:content></item><item><title>The PorchCast Ep. 119 | Berkeley Alley Beer Company</title><dc:creator>Liz Hess</dc:creator><pubDate>Thu, 25 Sep 2025 17:07:00 +0000</pubDate><link>https://porchdrinking.com/articles/2025/09/25/the-porchcast-ep-119-berkeley-alley-beer-company/</link><guid isPermaLink="false">68741ba7fe73293b6485523c:68d6b6a78aafe07874e78639:68d6b6a88aafe07874e78649</guid><description><![CDATA[PorchDrinking’s PorchCast dives into Alley Brews’ vision, culture, and 
plans for the Berkeley alley taproom.]]></description><content:encoded><![CDATA[<p class=""><span class="sqsrte-text-color--lightAccent">In episode 119 of The PorchCast, co-hosts Tristan and Korey were joined by Liz Hess and Chelsea Rhoads, the new owners of Berkeley Alley Beer Company, located in the Tennyson St. neighborhood of Denver, CO.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">We had a chance to catch up with the two to talk about their origin story, which stretches back to working at casinos in South Dakota and in Blackhawk before diving into the beer scene at 4Noses Brewing and Resolute Brewing. We also explored the meteoric rise of their Body By Beer Podcast, which originally began as a creative outlet to flex their backgrounds in brewing and front-of-house operations. That passion project quickly evolved and eventually led to their decision to buy a brewery outright.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">Be clear, be confident and don’t overthink it. The beauty of your story is that it’s going to continue to evolve and your site can evolve with it. Your goal should be to make it feel right for right now. Later will take care of itself. It always does.</span></p><p class=""><a href="https://www.porchdrinking.com/articles/2025/09/25/the-porchcast-ep-119-berkeley-alley-beer-company/">https://www.porchdrinking.com/articles/2025/09/25/the-porchcast-ep-119-berkeley-alley-beer-company/</a></p>


  









<p><a href="https://alleybrews.com/press/porchcast-ep119-alley-brews">Permalink</a><p>]]></content:encoded><media:content type="image/jpeg" url="https://images.squarespace-cdn.com/content/v1/68741ba7fe73293b6485523c/1758902829805-0ZHXCS231XR9CGDKAG4X/Porchcast-1-314x160.jpg?format=1500w" medium="image" isDefault="true" width="314" height="160"><media:title type="plain">The PorchCast Ep. 119 | Berkeley Alley Beer Company</media:title></media:content></item><item><title>OutKick: Colorado Breweries Host First Bra‑Free Run</title><dc:creator>Liz Hess</dc:creator><pubDate>Wed, 24 Sep 2025 18:55:00 +0000</pubDate><link>https://www.outkick.com/culture/colorado-breweries-coming-together-host-first-ever-bra-free-run</link><guid isPermaLink="false">68741ba7fe73293b6485523c:68d6b6a78aafe07874e78639:68d6dd647bd84642254c8b9e</guid><description><![CDATA[OutKick’s culture desk covers the first Bra‑Free Run in Denver, cohosted by 
Alley Brews.]]></description><content:encoded><![CDATA[<p class=""><span class="sqsrte-text-color--lightAccent">Bras off, beers up, Denver’s new charity run proves fundraising doesn’t have to be boring.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">I'll admit I'm a sucker for </span><a href="https://www.outkick.com/culture/south-carolina-nudist-resort-is-hosting-a-clothing-optional-5k" target="_blank"><span class="sqsrte-text-color--lightAccent">a good clothing optional run</span></a><span class="sqsrte-text-color--lightAccent"> story. Toss in a good cause, and I'm all in on it. Local breweries in Denver have come together for what some may call the perfect event.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">Berkeley Alley Brewing, known as The Alley, and Empourium are hosting their first ever bra-free run next Sunday, October 5. The event is in honor of Breast Cancer Awareness Month and the proceeds will go to a </span><a href="https://www.politetumor.com/" target="_blank"><span class="sqsrte-text-color--lightAccent">local breast cancer organization</span></a><span class="sqsrte-text-color--lightAccent">.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">Runners can run, walk, skip or do "whatever floats your boat" down two blocks in Denver without wearing bras. There's a $20 fee which includes a pre-race drink at Empourium, followed by a Yoga warm-up, then the "Titty Trot" and a post-race drink at The Alley.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">The organizers bookended the event with stops at the breweries, tossed in some Yoga, and put together an attention-grabbing bra-free run. Now that's how you organize an event to take on breast cancer.&nbsp;</span></p><p class=""><span class="sqsrte-text-color--lightAccent">It all starts at 10 am and will last until 1 pm, which means you’ve fought back against cancer, and you don’t have to miss the 1 pm kickoffs. They thought of everything when they put this event together.</span></p><h4><strong>Beer, Boobs &amp; Beating Cancer: Denver Breweries Nail It With Charity Run</strong></h4><p class=""><span class="sqsrte-text-color--lightAccent">This is an obvious community event that you can get behind. That was the goal.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">"We wanted to create a community event that brings people together through laughter, awareness and, of course, beer," Chelsea Rhoads, co-owner of The Alley said in a statement to </span><a href="https://kdvr.com/denver-guide/things-to-do/bra-less-run-in-denver-to-benefit-coloradans-with-breast-cancer/" target="_blank"><span class="sqsrte-text-color--lightAccent">FOX 31</span></a><span class="sqsrte-text-color--lightAccent">.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">"We also want to&nbsp;remind everyone of the importance of early detection and self-exams, which is why there will also be a booth teaching about self-exams as well as educational materials about breast cancer."</span></p><p class=""><span class="sqsrte-text-color--lightAccent">Well done. These breweries get it. Bring the attention with a bra-free run, toss some beer in there, and raise some money for a great cause.</span></p><p class=""><a href="https://www.outkick.com/culture/colorado-breweries-coming-together-host-first-ever-bra-free-run" target="_blank"><span>https://www.outkick.com/culture/colorado-breweries-coming-together-host-first-ever-bra-free-run</span></a></p>


  









<p><a href="https://alleybrews.com/press/outkick-bra-free-run-alley-brews">Permalink</a><p>]]></content:encoded><media:content type="image/jpeg" url="https://images.squarespace-cdn.com/content/v1/68741ba7fe73293b6485523c/1758912992206-FBNZ5EULTPO269J9054N/OutKick_Logo.jpg?format=1500w" medium="image" isDefault="true" width="1024" height="512"><media:title type="plain">OutKick: Colorado Breweries Host First Bra‑Free Run</media:title></media:content></item><item><title>Denver Gazette: Breweries to Host Bra‑Free Trot</title><dc:creator>Liz Hess</dc:creator><pubDate>Wed, 24 Sep 2025 18:48:00 +0000</pubDate><link>https://www.denvergazette.com/2025/09/24/denver-breweries-to-host-bra-free-trot-for-breast-cancer-awareness/</link><guid isPermaLink="false">68741ba7fe73293b6485523c:68d6b6a78aafe07874e78639:68d6dd638a9a3666525a80d6</guid><description><![CDATA[Denver Gazette previews the Bra‑Free Trot for breast cancer awareness, 
cohosted by Alley Brews.]]></description><content:encoded><![CDATA[<p class=""><span class="sqsrte-text-color--lightAccent">Each year, Breast Cancer Awareness Month takes place in October, and a couple Denver-area establishments have come up with a creative way to support the effort.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">On October 5, Empourium Brewing Co., Ohana Yoga, and The Alley Denver will be hosting ‘Titty Trot 2025,’ described as a “bra-free trot for breast cancer awareness.”</span></p><p class=""><span class="sqsrte-text-color--lightAccent">Participants will start off at Empourium Brewing Co. at 10 a.m. with a yoga session set to be hosted by Ohana Yoga and Barre from 10:30 a.m. to 10:50 a.m. Once 11 rolls around, the ‘trot’ begins, which is described as a two-block ‘trot’ between Empourium and Alley Brews, with the latter spot also offering burritos, music, and a photo wall.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">“Feel free to run, walk, skip, or whatever floats your boat,” reads the event page.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">It’s also worth noting that a key part of the event is education, with Megan from </span><a href="https://www.beaconrn.com/"><span><span class="sqsrte-text-color--lightAccent">BeaconRN</span></span></a><span class="sqsrte-text-color--lightAccent"> set to provide advice about “quick, confidence-building breast self-exam education.” Proceeds of the event give back to the cause, too, helping to support </span><a href="https://www.politetumor.com/"><span><span class="sqsrte-text-color--lightAccent">Polite Tumor</span></span></a><span class="sqsrte-text-color--lightAccent">, which operates with a mission to provide financial assistance to adults under 40 who have been diagnosed with breast cancer.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">The event price is listed as $23.15 on the </span><a href="https://www.eventbrite.com/e/titty-trot-2025-breast-cancer-awareness-fundraiser-tickets-1725283442219"><span><span class="sqsrte-text-color--lightAccent">Eventbrite page</span></span></a><span class="sqsrte-text-color--lightAccent">, with each ticket including two drinks. All ages and genders are welcome, but attendees must be 21-plus to drink. Music will be unedited and may include explicit content.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">As far as the event being ‘bra-free’ goes, event organizers say this is “to keep a serious topic approachable and support positive body image. 100% optional – wear what’s comfortable.”</span></p><p class=""><span class="sqsrte-text-color--lightAccent">The three companies involved in hosting the event are all women-owned, described as creating a “welcoming, inclusive space.”</span></p><p class=""><span class="sqsrte-text-color--lightAccent">In the United States, it’s </span><a href="https://www.nationalbreastcancer.org/breast-cancer-facts/"><span><span class="sqsrte-text-color--lightAccent">estimated that 316,950 women and 2,800 men</span></span></a><span class="sqsrte-text-color--lightAccent"> will be diagnosed with invasive breast cancer in 2025. Aside from skin cancers, breast cancer is the most common type of cancer found in American women, with one in eight woman developing breast cancer throughout a lifetime. According to the </span><a href="https://www.nationalbreastcancer.org/breast-cancer-facts/"><span><span class="sqsrte-text-color--lightAccent">National Breast Cancer Foundation</span></span></a><span class="sqsrte-text-color--lightAccent">, if breast cancer is caught early and at the localized stage (as is the case roughly 66 percent of the time), the five-year relative survival rate is 99 percent. Early detection is important, and this ‘trot’ aims to spread education that can help make that more possible.</span></p><p class=""><a href="https://www.denvergazette.com/2025/09/24/denver-breweries-to-host-bra-free-trot-for-breast-cancer-awareness/" target="_blank"><span>https://www.denvergazette.com/2025/09/24/denver-breweries-to-host-bra-free-trot-for-breast-cancer-awareness/</span></a></p>


  









<p><a href="https://alleybrews.com/press/denver-gazette-bra-free-trot-alley-brews">Permalink</a><p>]]></content:encoded><media:content type="image/jpeg" url="https://images.squarespace-cdn.com/content/v1/68741ba7fe73293b6485523c/1758912619351-OONW4C2BP1FK0ZTNEZPN/images+%281%29.jpeg?format=1500w" medium="image" isDefault="true" width="225" height="225"><media:title type="plain">Denver Gazette: Breweries to Host Bra‑Free Trot</media:title></media:content></item><item><title>KDVR – Great Day Colorado: Women‑Owned Alley Brewery</title><dc:creator>Liz Hess</dc:creator><pubDate>Thu, 28 Aug 2025 18:41:00 +0000</pubDate><link>https://kdvr.com/great-day-colorado/berkeley-alley-brewery-is-a-women-owned-operated-bar-in-denver/</link><guid isPermaLink="false">68741ba7fe73293b6485523c:68d6b6a78aafe07874e78639:68d6dd624b5a350328965751</guid><description><![CDATA[Morning show feature on Alley Brews—women‑owned, welcoming, and 
options‑for‑all.]]></description><content:encoded><![CDATA[<p class=""><span class="sqsrte-text-color--lightAccent">The Berkeley/Sunnyside neighborhood in Denver has a number of great hanging spots, but now, two of the area’s most creative minds have come together to create a new place with something for everyone!</span></p><p class=""><span class="sqsrte-text-color--lightAccent">Berkeley Alley Brewery is women-owned and operated and their owners stopped by to tell us all about it!</span></p><p class=""><span class="sqsrte-text-color--lightAccent">They’re located at 4342 Tennyson St. and the entrance is through the alley off of 44th ave.</span></p><p data-rte-preserve-empty="true" class=""></p><p class=""><a href="https://kdvr.com/great-day-colorado/berkeley-alley-brewery-is-a-women-owned-operated-bar-in-denver/" target="_blank"><span>https://kdvr.com/great-day-colorado/berkeley-alley-brewery-is-a-women-owned-operated-bar-in-denver/</span></a></p>


  









<p><a href="https://alleybrews.com/press/kdvr-great-day-colorado-alley-brews">Permalink</a><p>]]></content:encoded><media:content type="image/png" url="https://images.squarespace-cdn.com/content/v1/68741ba7fe73293b6485523c/1758912176743-73TEVE7TYFW4JEX7ARGG/download+%281%29.png?format=1500w" medium="image" isDefault="true" width="184" height="148"><media:title type="plain">KDVR – Great Day Colorado: Women‑Owned Alley Brewery</media:title></media:content></item><item><title>KOA Colorado’s Morning News – Interview (8/6/25)</title><dc:creator>Liz Hess</dc:creator><pubDate>Wed, 06 Aug 2025 18:38:00 +0000</pubDate><link>https://koacolorado.iheart.com/featured/colorado-s-morning-news/content/2025-08-06-berkeley-alley-beers-chelsea-rhoads-and-liz-hess-on-state-of-craft-beer/</link><guid isPermaLink="false">68741ba7fe73293b6485523c:68d6b6a78aafe07874e78639:68d6dd61fdd4cb4a23ca8a68</guid><description><![CDATA[Radio interview on KOA with Alley Brews’ owners.]]></description><content:encoded><![CDATA[<p class=""><span class="sqsrte-text-color--lightAccent"><strong>Berkeley Alley Beer's Chelsea Rhoads and Liz Hess on state of craft beer</strong></span></p><p data-rte-preserve-empty="true" class=""></p><p class=""><a href="https://koacolorado.iheart.com/featured/colorado-s-morning-news/content/2025-08-06-berkeley-alley-beers-chelsea-rhoads-and-liz-hess-on-state-of-craft-beer/" target="_blank"><span>https://koacolorado.iheart.com/featured/colorado-s-morning-news/content/2025-08-06-berkeley-alley-beers-chelsea-rhoads-and-liz-hess-on-state-of-craft-beer/</span></a></p>


  









<p><a href="https://alleybrews.com/press/koa-morning-news-080625-alley-brews">Permalink</a><p>]]></content:encoded><media:content type="image/png" url="https://images.squarespace-cdn.com/content/v1/68741ba7fe73293b6485523c/1758911998063-87E1XGJAN4XH4MCGDB6G/download.png?format=1500w" medium="image" isDefault="true" width="300" height="168"><media:title type="plain">KOA Colorado’s Morning News – Interview (8/6/25)</media:title></media:content></item><item><title>Brewer Magazine – Alley Brews Interview/Feature</title><dc:creator>Liz Hess</dc:creator><pubDate>Wed, 06 Aug 2025 18:35:00 +0000</pubDate><link>https://youtube.com/watch?v=KPUrZiTEWOI&amp;feature=youtu.be</link><guid isPermaLink="false">68741ba7fe73293b6485523c:68d6b6a78aafe07874e78639:68d6d83d48acd656bda74da0</guid><description><![CDATA[A short video feature on Alley Brews and our inclusive taproom culture.]]></description><content:encoded><![CDATA[<p class="">Chelsea Rhoads and Liz Hess, hosts of the Body by Beer podcast, are now the owners of Berkeley Alley Beer Company in Denver. Brewer Mag Executive Editor Jon Sicotte chatted with the long-time friends about the decision to buy the veteran nanobrewery, the risks and rewards of rebranding a 12-year-old company, and how they’re using lessons from their podcast and craft brewery experiences to create a diversified, all-day neighborhood space.</p><p class="">TRANSCRIPT:<br><br><strong>0:02</strong></p><p class=""><strong>[Music] I am John Cott, executive editor of the Brewer Magazine. Welcome to another edition of the Brewer Magazine podcast.</strong></p><p class=""><strong>0:09</strong></p><p class="">We are sponsored by Keglo Logistics and you can go to keglolegistics.com/bwermag for more details. Don't forget you can</p><p class=""><strong>0:16</strong></p><p class="">like and subscribe to the Brewer Magazine podcast. We're both on YouTube and Spotify. You can find us also 24</p><p class=""><strong>0:22</strong></p><p class="">hours a day for your business resource needs at brewerme.com. Well, what's going on on the podcast</p><p class=""><strong>0:28</strong></p><p class="">today? We're heading to Denver where a new brewery is getting a brand new chapter. In fact, it's Berkeley Alley</p><p class=""><strong>0:35</strong></p><p class="">Beer Company. They are now in the hands of two emerging voices in craft beer as Chelsea Rhodess and Liz Hess who co-host</p><p class=""><strong>0:42</strong></p><p class="">the Body byBer podcast purchased the brewery just a few months back. And Chelsea and Liz aren't just behind the</p><p class=""><strong>0:49</strong></p><p class="">mic anymore. They're now stepping behind the bar and the brew stand as new owners. And they're betting big on</p><p class=""><strong>0:55</strong></p><p class="">diversification. And we talk about this from adding food and coffee, matcha flights along with carving out half of</p><p class=""><strong>1:02</strong></p><p class="">their tap list for gluten-free and low or no ABV options. And we're also going</p><p class=""><strong>1:07</strong></p><p class="">to dig into why they bought the brewery at this time, the challenges of taking over a 12-year-old brand with some</p><p class=""><strong>1:14</strong></p><p class="">history and what lessons they're carrying over from the podcast into ownership and what they plan to do with</p><p class=""><strong>1:19</strong></p><p class="">the podcast as well. We're going to be talking branding and ROI, community involvement, and the realities of</p><p class=""><strong>1:25</strong></p><p class="">running a brewery in 2025. This Brewerme podcast is sponsored by Keg Logistics.</p><p class=""><strong>1:31</strong></p><p class="">Now is the perfect time to review your keg management strategy. Whether you're seeking a truly flexible keg rental</p><p class=""><strong>1:37</strong></p><p class="">program or intrigued by the seamless distribution freedom of paper, Keg Logistics is ready to craft a</p><p class=""><strong>1:43</strong></p><p class="">personalized solution for you, ensuring you receive the kegs you need precisely when you need them. For details, visit</p><p class=""><strong>1:49</strong></p><p class="">keglogistics.com/bwermag. Keg logistics, modern solutions for keg</p><p class=""><strong>1:54</strong></p><p class="">efficiency. And we are joined by Chelsea Rhodess and Liz Hes of Berkeley Alley Beer Company.</p><p class=""><strong>2:02</strong></p><p class="">And uh guys, thanks so much for joining us here. It's uh it's always fun to have other podcasters and brewers right here</p><p class=""><strong>2:08</strong></p><p class="">on the Brewer Magazine podcast. So, thanks for jumping in with us. All right. Thanks for having us. We're</p><p class=""><strong>2:13</strong></p><p class="">excited. Yeah. Thank you. Awesome. Well, um, congratulations first and foremost. Uh, you guys are now</p><p class=""><strong>2:19</strong></p><p class="">brewery owners. Um, when what was the what was the date on that for you guys? When did you guys uh sign the paperwork?</p><p class=""><strong>2:26</strong></p><p class="">June 30th. So, so a little less than two months. Uh,</p><p class=""><strong>2:34</strong></p><p class="">well, let's just talk a little bit, you know, like we kind of brought it up here is the fact that you guys uh, you know,</p><p class=""><strong>2:40</strong></p><p class="">uh, have obviously uh, brewery experience. you guys started a podcast a little over 18 months ago or something</p><p class=""><strong>2:47</strong></p><p class="">like that. Does that sound about right? Um, you know, kind of kind of lead us up to the journey of of opening a brewery</p><p class=""><strong>2:54</strong></p><p class="">and kind of where you guys came from. Um, so yeah, I mean Liz and I have been,</p><p class=""><strong>2:59</strong></p><p class="">you know, kind of looking around on websites and breweries for sale for the last five, six, seven years.</p><p class=""><strong>3:06</strong></p><p class="">Uh, went through some due diligence on a few locally, even looked at some like out of state. Um, and some made it</p><p class=""><strong>3:13</strong></p><p class="">further than others down due diligence. And this one just kind of kept working out, having good feelings, and just kind</p><p class=""><strong>3:19</strong></p><p class="">of kept plugging along. And honestly, about 10 days before we closed, we were like, oh man, I think this is actually</p><p class=""><strong>3:26</strong></p><p class="">going to work. Like, oh goodness, it's a whole different level now that we like it's actually going to go through.</p><p class=""><strong>3:33</strong></p><p class="">Yeah. Yeah, but you know, we joked it's we're putting our money where where our mouth is and you know, it's been a dream and</p><p class=""><strong>3:41</strong></p><p class="">we had maybe feeling pretty confident about being able to pull this off and</p><p class=""><strong>3:46</strong></p><p class="">make it work. And so we went for it. We we dove in. Yeah. That's been a whole culmination</p><p class=""><strong>3:52</strong></p><p class="">I'm sure you know you talk about it all the time of just like for two years almost 18 year 18 months you know we</p><p class=""><strong>4:00</strong></p><p class="">just talked about beer and we went visited breweries and we talked about beer and the business of beer with some</p><p class=""><strong>4:05</strong></p><p class="">other amazing brewery owners and brewers that are out there and tapper managers and and learned just an insane amount of</p><p class=""><strong>4:13</strong></p><p class="">information. And then uh and then of course having experience behind the bar</p><p class=""><strong>4:19</strong></p><p class="">in the back of the house, that sort of thing. And then it was like really just putting all your eggs into that basket.</p><p class=""><strong>4:26</strong></p><p class="">Not to be cliche or anything. So it's that culmination, right? That that u</p><p class=""><strong>4:32</strong></p><p class="">pulling the trigger, hold my beer, watch this. And uh the journey so far is very</p><p class=""><strong>4:37</strong></p><p class="">good less than two months into it and having to literally check all those</p><p class=""><strong>4:42</strong></p><p class="">boxes, right? From janitorial to accounting to quality assurance.</p><p class=""><strong>4:49</strong></p><p class="">That's the best one. Yeah. Well, quality of control. Yes. Yes. Yes. Yes. Yes.</p><p class=""><strong>4:54</strong></p><p class="">Well, and I think, you know, I've been doing brewer now for over 10 years. Um,</p><p class=""><strong>4:59</strong></p><p class="">previously I was, you know, the president of a homebrew club. So the natural progression of our club was</p><p class=""><strong>5:05</strong></p><p class="">always whoever was president ended up opening a brewery here in the Toledo area. Um I I killed that streak. Uh and</p><p class=""><strong>5:12</strong></p><p class="">the number one reason that people ask me is like I have talked to so many people</p><p class=""><strong>5:17</strong></p><p class="">that I understand the pro what needs to be done and I knew I wasn't the person</p><p class=""><strong>5:24</strong></p><p class="">that wanted to jump into it that way. Mind you, Tyler, our publisher, opened a</p><p class=""><strong>5:29</strong></p><p class="">brewery in 2019. So, we've had kind of what we call our test kitchen uh since</p><p class=""><strong>5:35</strong></p><p class="">then. And it's been and it's great. It's opened up so many avenues, questions that we never would have thought of</p><p class=""><strong>5:41</strong></p><p class="">asking as a brewery magazine because we didn't have the expertise background and</p><p class=""><strong>5:47</strong></p><p class="">were able to learn that. And I and I'm sure it you guys probably had that situation. Props to you though. You you went, you</p><p class=""><strong>5:53</strong></p><p class="">know, talking to people left and right, hearing all sometimes probably horror stories and or the challenges and you</p><p class=""><strong>5:59</strong></p><p class="">guys still went through it. So that shows some gumption on on your part as well. I mean, was that in those last year and a half like, yeah, we want to</p><p class=""><strong>6:05</strong></p><p class="">do this, but then remember we've heard all these stories. I mean, was there any of that kind of conflict uh by</p><p class=""><strong>6:11</strong></p><p class="">listening? Oh, for sure. Um, but you know, throughout the interviews, it really</p><p class=""><strong>6:16</strong></p><p class="">just we have even more friendlies in the space now than we did going into it, right? So many more people in our circle</p><p class=""><strong>6:23</strong></p><p class="">that we can reach out, ask questions to. Hey, this like didn't quite come out the</p><p class=""><strong>6:28</strong></p><p class="">way we expected it. how do we tweak this next time or what can we do and like how did you set up this process that we have</p><p class=""><strong>6:35</strong></p><p class="">now just this whole gambit of different experiences to reach out to that</p><p class=""><strong>6:40</strong></p><p class="">I know we were looking before but the timing really felt right that</p><p class=""><strong>6:45</strong></p><p class="">it helped build our confidence and knowing we had so many people we could reach out to and help us in this space</p><p class=""><strong>6:51</strong></p><p class="">and I mean John to your point I don't know how anybody does this on their own so for you to just jump in and do it solo is bonkers like we're we are, you</p><p class=""><strong>6:59</strong></p><p class="">know, putting in huge long days between the two of us. We have extra help and we're still just like, how the hell does</p><p class=""><strong>7:06</strong></p><p class="">anyone do this solo? Like, kudos to those people. That's an insane amount of work and trying to keep organized. I</p><p class=""><strong>7:13</strong></p><p class="">would say from that this experience, it's really given me a better perspective on like why some things fall</p><p class=""><strong>7:19</strong></p><p class="">to the wayside that I'm like, how do you let that fall to the wayside? You can't do that. You need that to succeed. And</p><p class=""><strong>7:25</strong></p><p class="">now into it I'm like, "Oh, I could see how a lot of stuff falls to the wayside.</p><p class=""><strong>7:31</strong></p><p class="">It's a lot of work, but gratifying." Well, exactly. And why why the thought</p><p class=""><strong>7:38</strong></p><p class="">process? Why the purchase finally? And why, you know, what made sense to you guys at this point</p><p class=""><strong>7:44</strong></p><p class="">to be able to go, you know what, financially this is going to be a a good thing for us to do because it is a a</p><p class=""><strong>7:51</strong></p><p class="">scary industry at this time. and you had I'm sure you had some of that knowledge going in, but it you know why why was it</p><p class=""><strong>7:57</strong></p><p class="">the time now? Um I'm just going to come right out and say it however that comes across. Um</p><p class=""><strong>8:04</strong></p><p class="">financially it made sense because the market's low. Yeah. Uh so we were able to come in at a price</p><p class=""><strong>8:12</strong></p><p class="">point that made sense for us. Uh and it it was uh purchased as a turnkey, right?</p><p class=""><strong>8:18</strong></p><p class="">So there was product involved in that. So, basically, we closed on the 30th and</p><p class=""><strong>8:24</strong></p><p class="">we're able to get the doors open by July 3rd because we wanted a bit of renovation right uh out the get-go, but</p><p class=""><strong>8:31</strong></p><p class="">because of that, you're able to start recouping some of that cost right out</p><p class=""><strong>8:37</strong></p><p class="">the gate, which is pretty cool. And that played into the factor of things. Um, I</p><p class=""><strong>8:42</strong></p><p class="">think that's the biggest point for me. Uh, I mean, you we could get into it's a dream, it's a passion, right? Because</p><p class=""><strong>8:48</strong></p><p class="">we're already touching those points, right? And you know, perseverance will get you so far, but at the end of the</p><p class=""><strong>8:54</strong></p><p class="">day, checks and balances, right? And so being able to come in on an opportunity</p><p class=""><strong>9:00</strong></p><p class="">where, mind you, the market is kind of terrifying if you look at it strictly from just craft beer perspective,</p><p class=""><strong>9:08</strong></p><p class="">but that's not what we're doing, right? Like we're opening the door to so many more things, uh, coffee and food and</p><p class=""><strong>9:16</strong></p><p class="">then getting the brew pub license. So having liquor and wine and cider.</p><p class=""><strong>9:21</strong></p><p class="">Um and what ties that in and makes even more sense to us from a business</p><p class=""><strong>9:27</strong></p><p class="">perspective is um those are different ways to bring in</p><p class=""><strong>9:34</strong></p><p class="">that revenue, but then also then share that similar craft story outside of just</p><p class=""><strong>9:40</strong></p><p class="">the craft beer part. Like we get to tell really cool stories about</p><p class=""><strong>9:46</strong></p><p class="">beer plus. Yep. I would say the quick plug on that is I mean the podcast was is and will</p><p class=""><strong>9:51</strong></p><p class="">continue to be part of that journey and storytelling telling of building our audience and building our</p><p class=""><strong>9:57</strong></p><p class="">offerings and honestly it gives us a different platform to market on that most other places don't have and ours is</p><p class=""><strong>10:03</strong></p><p class="">pretty well established so that helped out as well. Um yeah it's just kind of</p><p class=""><strong>10:09</strong></p><p class="">it just uh the best way to say is it just kind of kept working out. Yeah. Yeah. Well, let's touch on that aspect.</p><p class=""><strong>10:16</strong></p><p class="">the the the Body byBer podcast that you guys started. Um it is um you know</p><p class=""><strong>10:22</strong></p><p class="">there's obviously a lot of brewery podcasts and uh you know there you see I</p><p class=""><strong>10:27</strong></p><p class="">know like Land Grant does a podcast where they actually we just talked to them a few uh months back about the</p><p class=""><strong>10:33</strong></p><p class="">reason it started was because the brewers wanted to make sure the salespeople knew what they were what the</p><p class=""><strong>10:38</strong></p><p class="">beer was so they could listen to it on a car ride while they're you know driving to the next stop and be able to learn a</p><p class=""><strong>10:44</strong></p><p class="">little bit about something without having to physically sit in a chair at the the brewery and and hear about</p><p class=""><strong>10:49</strong></p><p class="">things. Well, then they're like, "Screw it. Let's just have more fun with it and turn it into a, you know, a beer podcast about us."</p><p class=""><strong>10:55</strong></p><p class="">Yeah. So, then for you guys, what was the genesis of the the podcast and how is it</p><p class=""><strong>11:01</strong></p><p class="">going to kind of be a part of what Berkeley Ali Beer does?</p><p class=""><strong>11:06</strong></p><p class="">Yeah. I mean, honestly, it's very deeply rooted in the bulk of our marketing. Uh,</p><p class=""><strong>11:12</strong></p><p class="">even your everyday posts, right? like sometimes little generic ones pop</p><p class=""><strong>11:17</strong></p><p class="">through here and there because it's a lot of work, but the goal is to really emphasize the story and emphasize the fun facts and the history and all the</p><p class=""><strong>11:24</strong></p><p class="">stuff that we did on the show, but now through kind of a different platform uh more of like a real life in it. So</p><p class=""><strong>11:29</strong></p><p class="">instead of just being like, oh well, we made this beer and it had Citra hops and shinook hops and blah blah blah blah,</p><p class=""><strong>11:35</strong></p><p class="">come try it. It's like here's a fun fact about Citra Hops and here's like a fun history about Chinook and like where it</p><p class=""><strong>11:41</strong></p><p class="">came from. and intertwining all of those pieces together into more of a storytelling. Uh the people behind it,</p><p class=""><strong>11:47</strong></p><p class="">the people that invented it, you know, we focus on a lot of local, so that gives us a whole lot of stories we get</p><p class=""><strong>11:53</strong></p><p class="">to tell amongst products that we bring in. Um so again, it's it's that storytelling building over and over. Uh</p><p class=""><strong>12:00</strong></p><p class="">we're we're working toward uh basically adjusting our interviews into tiny bruise is what we're calling them. Kind</p><p class=""><strong>12:06</strong></p><p class="">of like the tenny desk series. uh where instead of going to these other locations and doing interviews, we'll do</p><p class=""><strong>12:12</strong></p><p class="">a interview and a brew on our little system. And it gives users this whole other way to interact with the show</p><p class=""><strong>12:18</strong></p><p class="">because now they get to watch it get made. They get to see the interviews, learn about the person, and then come in and drink the beer at the same time. We</p><p class=""><strong>12:24</strong></p><p class="">think it's a really cool full circle uh kind of next level experience for people</p><p class=""><strong>12:30</strong></p><p class="">that's beyond just a look at our pretty beer on our patio kind of marketing.</p><p class=""><strong>12:36</strong></p><p class="">Yeah, I was just I was just going to add because you asked about the genesis of the podcast and so essentially uh when</p><p class=""><strong>12:44</strong></p><p class="">Chelsea and I left uh our breweries respectively, you know, it was a way for</p><p class=""><strong>12:50</strong></p><p class="">us to stay in the industry and kind of like taking that bar on the road, right? Like taking taking the conversations</p><p class=""><strong>12:58</strong></p><p class="">that you have with people um from behind the bar out onto the road. And then it was also like a means of</p><p class=""><strong>13:05</strong></p><p class="">um taking kind of like similar to the brewer stories, right? It was a way for us to like show and tell about um the</p><p class=""><strong>13:14</strong></p><p class="">consulting experience, right? Like things to do, things not to do, here's why it works. Um here's why it doesn't</p><p class=""><strong>13:20</strong></p><p class="">work. What are other people doing? What are other people doing? Exactly. And just having that proof is in the</p><p class=""><strong>13:26</strong></p><p class="">pudding, right? If you will. And so and then eventually we bought the brewery.</p><p class=""><strong>13:32</strong></p><p class="">So now it's not a virtual bar anymore, right? So you can come to the bar. It's a real bar.</p><p class=""><strong>13:37</strong></p><p class="">It's a real bar. Yeah. And it it it obviously like you said before we started recording, you got</p><p class=""><strong>13:42</strong></p><p class="">some beers coming out uh soon. Um you kept the name Berkeley Alley Beer.</p><p class=""><strong>13:48</strong></p><p class="">Obviously, you know, reading up on it a little bit. It's, you know, the where you guys are located, you know, kind of</p><p class=""><strong>13:54</strong></p><p class="">what it means. It's a 12-year-old brewery. Um, it's already had a name change.</p><p class=""><strong>13:59</strong></p><p class="">Yeah. So, did keeping the name matter to you guys or was there kind of a discussion of, okay, uh, you know, this is a</p><p class=""><strong>14:05</strong></p><p class="">turnkey. We want to get open quick. We're not going to rebrand, start all over and have to introduce ourselves in</p><p class=""><strong>14:11</strong></p><p class="">that aspect. What why keep the name and, you know, kind of what was the decision process on that?</p><p class=""><strong>14:17</strong></p><p class="">Uh, the the name will get updated. Um, we've been kind of joking that like Zary</p><p class=""><strong>14:22</strong></p><p class="">said, we didn't it was it's already gone through name changes and ownerships and</p><p class=""><strong>14:27</strong></p><p class="">we've been kind of just focusing on a refresh, right? Uh, Berkeley Ali Beer Co</p><p class=""><strong>14:33</strong></p><p class="">is very long and there's a lot of ease into it. My joke is my email address because my name also has two E's in it.</p><p class=""><strong>14:40</strong></p><p class="">Like I was going to burn out the E on my keyboard. Like it's atrociously long. There's too many E's in it. um is we're</p><p class=""><strong>14:46</strong></p><p class="">just going to freshen it, shorten it, just go with what really everyone that comes in calls it anyways with the</p><p class=""><strong>14:52</strong></p><p class="">alley. Um it doesn't it doesn't need anything huge. There's a great following behind this bar, uh this brewery, a</p><p class=""><strong>14:59</strong></p><p class="">great uh group of locals and people that have been coming here for 12 years. They don't need a huge shake up and change.</p><p class=""><strong>15:06</strong></p><p class="">But we do need new people coming in. We needed it to look like women owned it. We didn't want it to kind of have that dive bar feel anymore. And so it it's</p><p class=""><strong>15:14</strong></p><p class="">more of just a refresh, just looking to refresh things up to kind of meet our expectations. And you know, like we</p><p class=""><strong>15:21</strong></p><p class="">said, Liz is getting her first uh beers that she brewed out this Friday. We're really excited about that. Uh and that's</p><p class=""><strong>15:27</strong></p><p class="">just kind of that that's like a big tipping point for us, right? Like we can do all of the paint, we can do all the things, but end of the day, like people</p><p class=""><strong>15:33</strong></p><p class="">come here for the beer. Can we rock out the beer? And I will tell you one thing, this beer is really good.</p><p class=""><strong>15:40</strong></p><p class="">Um and we're we're excited for that. like to kind of continue getting more of ourselves throughout the space. But</p><p class=""><strong>15:46</strong></p><p class="">again, that's also why it didn't make sense to just like hardly everything because it's not all us. There's a lot</p><p class=""><strong>15:53</strong></p><p class="">of love, sweat, and tears that came through with people that were here before us and we're not looking to erase them. We want to keep that story alive</p><p class=""><strong>15:59</strong></p><p class="">and just put our spin and our little refresh on it. Yeah. The the whole point is having the doors open, right? So, it made zero</p><p class=""><strong>16:07</strong></p><p class="">sense to us outside of the couple days that the doors were closed that they were going to be closed any longer.</p><p class=""><strong>16:13</strong></p><p class="">Right. The biggest push is you're paying rent, open the doors. Open the doors.</p><p class=""><strong>16:19</strong></p><p class="">Open the doors. People want to be in. So, keep it open. Right. And, you know, kind of how how's</p><p class=""><strong>16:25</strong></p><p class="">that um that transition been? I mean, you guys did you know much about the brewery before you started researching</p><p class=""><strong>16:32</strong></p><p class="">for it? Had you been there before? you know, what did you know about the people, the area, you know, how are</p><p class=""><strong>16:38</strong></p><p class="">those people responding to having you guys as new owners? Um, we definitely knew about the area.</p><p class=""><strong>16:44</strong></p><p class="">We knew some about the people. We knew, honestly, probably a little bit more about uh the original brewery than uh</p><p class=""><strong>16:50</strong></p><p class="">the secondary owners. Uh, but love the area. It's on a a strip of Denver called</p><p class=""><strong>16:56</strong></p><p class="">Tennyson Street. It's a hip, up and cominging, familyfriendly. uh lots of really good food, food foodie</p><p class=""><strong>17:02</strong></p><p class="">type of uh establishments that we knew we wanted to be part of this community.</p><p class=""><strong>17:07</strong></p><p class="">Uh so that was also kind of part of the it working out. We were we were very excited to have an opportunity to be a</p><p class=""><strong>17:12</strong></p><p class="">part of of Tennyson Street. Uh so it definitely wasn't unknown to us and we</p><p class=""><strong>17:18</strong></p><p class="">knew they, you know, they had some awards. We knew the main brewer. Uh actually kind of knew him a bit from way</p><p class=""><strong>17:24</strong></p><p class="">back at the first brewery I helped open. Uh it's a it's a small world. There might be a lot of breweries here, but</p><p class=""><strong>17:30</strong></p><p class="">it's still a very small world. So, it just it was it was cool. It just again, it just kind of kept working and</p><p class=""><strong>17:37</strong></p><p class="">it made sense. And we're we're so excited to be part of Tennyson. Yeah. And it's been really supportive.</p><p class=""><strong>17:42</strong></p><p class="">Um the everybody that's come in has really enjoyed the change. Uh, I'm sure</p><p class=""><strong>17:49</strong></p><p class="">not everyone, but all the feedback that I've heard and that Chelsea's heard has been nothing but supportive and positive</p><p class=""><strong>17:55</strong></p><p class="">for having um people come in and give it some love that it it was needed and</p><p class=""><strong>18:02</strong></p><p class="">wanted. And so, so you get to take, you know, and talk about a 12-year legacy, if you will, of</p><p class=""><strong>18:10</strong></p><p class="">this brewery that's been here, and you get to keep it going. You get to keep it alive, and people want that. And so that</p><p class=""><strong>18:16</strong></p><p class="">has been nothing but obvious from the community. So pretty cool. Yeah. And we touched on it already, but</p><p class=""><strong>18:22</strong></p><p class="">uh let's dig into it a little more. I mean, you guys want to do things like adding your own food, uh gluten-free NA</p><p class=""><strong>18:29</strong></p><p class="">options, the coffee, the the matcha bar, you know, like where are you getting</p><p class=""><strong>18:34</strong></p><p class="">these ideas other than the fact that we want to do these, you know, like I mean are you how much thought process was put</p><p class=""><strong>18:40</strong></p><p class="">into it? like why are those pieces important and diversification of your portfolio being able to bring in</p><p class=""><strong>18:47</strong></p><p class="">different types of consumers? You know, you guys have done some research, you've talked to people, these pieces made</p><p class=""><strong>18:54</strong></p><p class="">sense. Why? Yeah, I mean that that's another big piece just looping the podcast back in,</p><p class=""><strong>19:00</strong></p><p class="">you know, um in every conversation, you know, it's it wasn't just about what are</p><p class=""><strong>19:05</strong></p><p class="">you brewing and what events are you holding, it's also what are you seeing in the market, right? and and and that's</p><p class=""><strong>19:12</strong></p><p class="">uh front of the line stuff. And and and then of course, you know, we read a lot. We try to keep up with market and</p><p class=""><strong>19:20</strong></p><p class="">industry trends. And we've also read a lot of like real estate reports, right?</p><p class=""><strong>19:25</strong></p><p class="">Like what do those um demographic reports say about the area? And that's</p><p class=""><strong>19:31</strong></p><p class="">an 80page demographics report that we pulled in our due diligence of just like</p><p class=""><strong>19:36</strong></p><p class="">a two mile area. Yeah. So, you know, the more you read,</p><p class=""><strong>19:41</strong></p><p class="">the more people talk and and of course, right, you you gotta you got to sort through the BS and you got to grab out</p><p class=""><strong>19:47</strong></p><p class="">the good stuff, but everything pointed to it. It can't just be one thing anymore. Um, that story that gets built</p><p class=""><strong>19:55</strong></p><p class="">about craft beer, that one thing very much stays. And we kind of talked about that, too. So, it matters what kind of</p><p class=""><strong>20:01</strong></p><p class="">coffee we're bringing in. And of course, we're very much focusing on local ingredients and supporting the community</p><p class=""><strong>20:08</strong></p><p class="">around us, right? Because it's full of small business and these small businesses want to stay open. So, it's</p><p class=""><strong>20:13</strong></p><p class="">this big collaborative effort of getting them into more buildings such as</p><p class=""><strong>20:19</strong></p><p class="">ourselves and getting that product out there. Um, but I think</p><p class=""><strong>20:24</strong></p><p class="">on on all of that, you know, the people have spoken that they they they want more than just one offering. Now, I</p><p class=""><strong>20:32</strong></p><p class="">understand like I'm kind of pigeonholing beer and I don't I don't mean it that way, right? Because it's very complex</p><p class=""><strong>20:38</strong></p><p class="">and there's so much to it and so many different styles, but you can you can do</p><p class=""><strong>20:43</strong></p><p class="">that with the other products as well. So, rather than being like people are out with a group of buddies and they're</p><p class=""><strong>20:49</strong></p><p class="">like, "Hey, we want to go here." and they're like, "Yeah, but I don't like beer." Like, that's not a problem anymore, right? Because you can get a</p><p class=""><strong>20:55</strong></p><p class="">cocktail, you can get a wine, you can get us there, you can not drink at all, and that's awesome and we support that.</p><p class=""><strong>21:00</strong></p><p class="">But just having the doors open and the place to go do that, it's it's really just like you're</p><p class=""><strong>21:06</strong></p><p class="">going to be out and about anyway. Here's a spot where you can literally do you and you're not limited by those</p><p class=""><strong>21:13</strong></p><p class="">options. But also importantly, we hope you're not overwhelmed by them either. I'm not talking like there's going to be</p><p class=""><strong>21:19</strong></p><p class="">a full bar behind us. We're talking one or two options per category and that seems to make the most sense is it's</p><p class=""><strong>21:27</strong></p><p class="">wider and maybe not as deep but the selection is apparent. Yeah.</p><p class=""><strong>21:32</strong></p><p class="">Yeah. I think the we from knowing more and more about the space and the</p><p class=""><strong>21:38</strong></p><p class="">diversity that's happening and people wanting variety is I think craft beard did this amazing job at educating people</p><p class=""><strong>21:45</strong></p><p class="">that the the quality matters, the product matters, the story behind it, the people brewing it, but now they're</p><p class=""><strong>21:50</strong></p><p class="">now they're growing into other sectors and want that same type of feeling across things like coffee and wine and</p><p class=""><strong>21:58</strong></p><p class="">cocktails. And so we're we're trying to in gluten-free and NA options. So we're trying to make sure we can hit on all</p><p class=""><strong>22:05</strong></p><p class="">those different aspects. How does the the staffing work as you as</p><p class=""><strong>22:11</strong></p><p class="">you know with the phone needs to be answered, you know, things like that? Like when it came to, okay, we're the</p><p class=""><strong>22:16</strong></p><p class="">owners, we also need to brew, we need to do this, like how have you guys fit into your roles and you know, what kind of</p><p class=""><strong>22:23</strong></p><p class="">staff are you working with right now as you guys get going? Yeah. Um, so there was a staff on when</p><p class=""><strong>22:28</strong></p><p class="">they came in. We were very happy to have everyone that was here. Uh, there are quite a few people that were on their</p><p class=""><strong>22:34</strong></p><p class="">way out as is. Uh, like one of the girls just actually flew out to date for like</p><p class=""><strong>22:40</strong></p><p class="">four months in Europe. So like we knew she was going out. We knew the other brewer wasn't going to be staying. He was on</p><p class=""><strong>22:46</strong></p><p class="">the on the brink of moving. So, uh, but we have staffing. We also knew that Liz and I wanted to be here. We want to be</p><p class=""><strong>22:52</strong></p><p class="">the face of the place. We want to be putting in hours. Uh, we want to be brewing. Liz took over back of the house</p><p class=""><strong>22:58</strong></p><p class="">and the brewing. She's got the pallet. If you've ever watched her show, it's definitely not me. Um, and I took over</p><p class=""><strong>23:05</strong></p><p class="">the front of house stuff and focused on events and, you know, uh, getting this</p><p class=""><strong>23:10</strong></p><p class="">all up and organized. Uh, we just brought in one of our favorite, uh, past</p><p class=""><strong>23:15</strong></p><p class="">co-workers and a good friend, protege, uh, and she spent 12 years, uh, managing</p><p class=""><strong>23:22</strong></p><p class="">Starbucks. And so she's got the she's setting up our coffee program for us. But now that she's been in the craft</p><p class=""><strong>23:27</strong></p><p class="">beer space, how do we how do we give coffee that cool beer vibe to it, right?</p><p class=""><strong>23:32</strong></p><p class="">Like it always kind of felt that coffee was a little bit more wine. Like a little bit like just really classy and</p><p class=""><strong>23:39</strong></p><p class="">like upscale, little hoidy toy. And we're like, I'm gonna make it cool. Like let's make coffee cool. Like we're in a</p><p class=""><strong>23:45</strong></p><p class="">brewery. Let's have some fun with it that just coffee shops don't get to do because it's not necessarily the vibe.</p><p class=""><strong>23:50</strong></p><p class="">Uh so we are very excited to have her. And then uh there was another ups and downers. Yeah.</p><p class=""><strong>23:56</strong></p><p class="">Yeah. A lead a lead bartender that was here and she's staying and we are so excited that she's</p><p class=""><strong>24:01</strong></p><p class="">staying on board. And talk about people that the regulars in this whole strip know and love and absolutely adore her</p><p class=""><strong>24:08</strong></p><p class="">the whole street. So we are very excited to be keeping her. So and then we'll figure it out. We're</p><p class=""><strong>24:13</strong></p><p class="">gonna need some more part-time people. But we're right now we're figuring out where all the hours fit and make sense and where we can do things and where</p><p class=""><strong>24:21</strong></p><p class="">it's time to let some things go so we can get back and really hop in on the podcast a little bit because it's definitely been on the back burner more</p><p class=""><strong>24:28</strong></p><p class="">than we thought it would be. Chelsea has some editing to do. I am very backlogged at editing. I also</p><p class=""><strong>24:33</strong></p><p class="">had a child end of May too. So I have a three-month-old so that didn't help. I</p><p class=""><strong>24:38</strong></p><p class="">get home and instead where I would be like I can work after 9. like I shower and I told Liz I was like looking up a</p><p class=""><strong>24:45</strong></p><p class="">question the other night and was halfway through reading the question and I dropped my phone on my face and I was</p><p class=""><strong>24:51</strong></p><p class="">like I guess I'm not going to get very far in research today like just we're getting there. We're working through it</p><p class=""><strong>24:57</strong></p><p class="">and we still like each other at the end of it. So there you go. Yeah, we're doing something right.</p><p class=""><strong>25:02</strong></p><p class="">Yeah. Yeah. how you know and uh I think you guys have mentioned it or you know you guys have been friends for a while</p><p class=""><strong>25:08</strong></p><p class="">and I I think I've read about it like you know I have friends that are you know yeah they like some of the stuff I</p><p class=""><strong>25:15</strong></p><p class="">like I mean how much is it now working daytoday you know you guys were a</p><p class=""><strong>25:20</strong></p><p class="">podcast is like you get together every once in a while how much now are you guys working together and you know how</p><p class=""><strong>25:25</strong></p><p class="">have things been doing it as these as as an owner this brewer mag podcast is sponsored by</p><p class=""><strong>25:31</strong></p><p class="">keg logistics now is the Perfect time to review your keg management strategy. Whether you're seeking a truly flexible</p><p class=""><strong>25:37</strong></p><p class="">keg rental program or intrigued by the seamless distribution freedom of paper fill, Keg Logistics is ready to craft a</p><p class=""><strong>25:44</strong></p><p class="">personalized solution for you, ensuring you receive the kegs you need precisely when you need them. For details, visit</p><p class=""><strong>25:50</strong></p><p class="">keglogistics.com/bwermag. Keg logistics, modern solutions for keg</p><p class=""><strong>25:56</strong></p><p class="">efficiency. I mean, this is not our first business venture even before the podcast. Liz and</p><p class=""><strong>26:01</strong></p><p class="">I have been working like every day together for about better part of a decade. Yeah. Better part of a decade. We're</p><p class=""><strong>26:06</strong></p><p class="">pretty used to each other at this point. I mean, fistic to cuffs were thrown in the beginning. Yeah. Um but now it's</p><p class=""><strong>26:12</strong></p><p class="">more like glances and we're like, oh, you need space. Let me</p><p class=""><strong>26:17</strong></p><p class="">realize that and back off. Now is not the time to talk about this.</p><p class=""><strong>26:23</strong></p><p class="">All right. Cool. Yeah. Do you see that as an advantage? friends</p><p class=""><strong>26:29</strong></p><p class="">is absolutely it's an advantage. Um I mean oh my god to to to know somebody like that on a</p><p class=""><strong>26:37</strong></p><p class="">level I'm not married or anything but Chelsea's got that part figured out too. So talk about golden circle bread winner</p><p class=""><strong>26:44</strong></p><p class="">over here. Uh anyway uh it's a total advantage to be able to unequivocally</p><p class=""><strong>26:51</strong></p><p class="">trust somebody like that. Um, I I do not even bat an eye at anything</p><p class=""><strong>26:57</strong></p><p class="">that decisions. It's just like I I 100% know,</p><p class=""><strong>27:03</strong></p><p class="">believe, trust, and honor that whatever she's responsible for or whatever you're</p><p class=""><strong>27:08</strong></p><p class="">doing, like it's done. It's good. I totally agree with it. To me, that's that's an intense advant advantage and</p><p class=""><strong>27:16</strong></p><p class="">um strategy and anticipation uh and just um where we're going to move the</p><p class=""><strong>27:22</strong></p><p class="">business. I mean, two heads are better than one, right? And when you confuse those into one, it's just like one great</p><p class=""><strong>27:28</strong></p><p class="">big moving train. So, that's that's pretty cool. And it being small and agile really allows us to</p><p class=""><strong>27:35</strong></p><p class="">play and play very quickly, right? We can I we can come up with some sort of</p><p class=""><strong>27:40</strong></p><p class="">marketing idea that would be fun for a specific event and we can go plan that event and Liz goes and creates the</p><p class=""><strong>27:46</strong></p><p class="">recipe, starts brewing it up like and we can have a custom beer for an event that</p><p class=""><strong>27:52</strong></p><p class="">is very tailored for that event that you just can't do on the bigger scales, right? When we can rock out you a two</p><p class=""><strong>27:57</strong></p><p class="">barrel batch on something just because it doesn't need to be big. We don't need it to be a full batch. Like we get to be</p><p class=""><strong>28:03</strong></p><p class="">really agile and have a lot of fun. How how is it that getting into the community? You guys already have some</p><p class=""><strong>28:09</strong></p><p class="">background in that. And like you said, talking about that, how do you find your pieces to, you know, whether it's a</p><p class=""><strong>28:15</strong></p><p class="">marketing piece to be able to move you guys forward or community piece to bring new people people in? What have been</p><p class=""><strong>28:21</strong></p><p class="">some of the things that you guys are already kind of spitballing and and planning for, you know, in through the</p><p class=""><strong>28:26</strong></p><p class="">rest of this year at least? Yeah. Um we we've got some some pretty good events uh that we've got planned or</p><p class=""><strong>28:34</strong></p><p class="">in the planning uh we're big into collabor collaboration, right? I mean that's that's the piece we've always</p><p class=""><strong>28:40</strong></p><p class="">said we've loved about this space so much. Uh is the community and the collaboration and being able to play</p><p class=""><strong>28:46</strong></p><p class="">into that even more has been a ton of fun. Uh, we get to do some pretty big</p><p class=""><strong>28:51</strong></p><p class="">events for breast cancer awareness that we can kind of get away with some silly things that to be honest like a male</p><p class=""><strong>28:57</strong></p><p class="">brewery probably wouldn't be able to get away with without getting we can't give away too much on that but</p><p class=""><strong>29:03</strong></p><p class="">it's not quite released to the public yet. Um, and you know bringing in we're</p><p class=""><strong>29:09</strong></p><p class="">working on an event like a senior dog adoption event like that's going to be really cool. Uh, nobody focuses on the</p><p class=""><strong>29:14</strong></p><p class="">old senior dogs but we can focus on them. Uh, trivia's been big. Uh, actually the guy that did a lot of our</p><p class=""><strong>29:20</strong></p><p class="">editing for the podcast, he has his own trivia company. Yeah. But because we all know each other and we jive really well on ideas, we get to</p><p class=""><strong>29:27</strong></p><p class="">play more. We get to kind of be the hosting spot for new ideas, um, new games. And we we kept it</p><p class=""><strong>29:35</strong></p><p class="">rotating and he was willing to put that extra effort in for us. Instead of just doing general trivia every Thursday, we</p><p class=""><strong>29:41</strong></p><p class="">we have a theme trivia every month and we do music bingo and then we do regular trivia and then we've got a rotating</p><p class=""><strong>29:47</strong></p><p class="">game and on months where we get an extra Thursday, we're doing spelling bees, right? Like we just get to play around a</p><p class=""><strong>29:54</strong></p><p class="">lot and personalize things because of people that we know and they they're willing to kind of dabble and play in</p><p class=""><strong>30:00</strong></p><p class="">that game and we're we're very happy being in the experimental place of like let's see if it works. We we like doing</p><p class=""><strong>30:05</strong></p><p class="">that stuff. That stuff's fun. Nice. Well, you know, let's uh kind of talk philosophy of ownership. I mean,</p><p class=""><strong>30:13</strong></p><p class="">what are your core values? What are your what guides your decision- making? And, you know, how are you going to make sure</p><p class=""><strong>30:18</strong></p><p class="">that that shows up in your beer and in your business practices? I mean, how are you guys setting that forward?</p><p class=""><strong>30:26</strong></p><p class="">Yeah. I mean, that's going to be really focused around don't forget to take your medication</p><p class=""><strong>30:32</strong></p><p class="">before work. I was like, I'll see if I can do this. Whoops. Not having support drinking on</p><p class=""><strong>30:37</strong></p><p class="">the job. Yeah. Uh ask. No. Uh it's it's gonna be the story, right? Like really anything we do is</p><p class=""><strong>30:44</strong></p><p class="">gonna have a good story behind it. It's gonna have a purpose. It's and we're going to tell that purpose behind it.</p><p class=""><strong>30:49</strong></p><p class="">We're we're not trying to do just a bunch of random just here there. It's different things. It's it's things that</p><p class=""><strong>30:54</strong></p><p class="">are going to have value long run. um and being very community focused and</p><p class=""><strong>31:00</strong></p><p class="">driven and trying to get as many people's voices heard and be kind of a stomping ground for inspiration and</p><p class=""><strong>31:06</strong></p><p class="">experimentation and good stuff to come out of here. Like I've always said, I love the breweries and little pubs that</p><p class=""><strong>31:13</strong></p><p class="">you walk into and you just feel the love. You know, those places have like people have been married and their first</p><p class=""><strong>31:18</strong></p><p class="">kids have gone through there and like you just know the love and first dates and that that's what we want to We want</p><p class=""><strong>31:24</strong></p><p class="">people to walk in and just feel the love. And it already had it. And now it's just like getting getting our love</p><p class=""><strong>31:29</strong></p><p class="">in on it. Just like getting our beers on the menu. Yeah. Um and and I know she kind of said it and and actually it had me over here</p><p class=""><strong>31:36</strong></p><p class="">thinking. I was like, I guess we could write those core values down, tighten them up a little bit, but uh it kind of</p><p class=""><strong>31:42</strong></p><p class="">gives it like a a bit of a Midwest vibe as well. you know, uh we're both from</p><p class=""><strong>31:48</strong></p><p class="">originally from South Dakota, but um what I really love about when I go and</p><p class=""><strong>31:53</strong></p><p class="">visit my family is that at no bat of an eye does anyone hesitate to come and</p><p class=""><strong>31:58</strong></p><p class="">help. And I think that's what falls along with that collaboration e effort</p><p class=""><strong>32:03</strong></p><p class="">is no matter what like I if whoever is here in with us either</p><p class=""><strong>32:10</strong></p><p class="">like working the gig or like just coming in to chill and relax like whether you call that help or just like just like a</p><p class=""><strong>32:19</strong></p><p class="">safe place to go. I don't know like if that makes the amount of people that come in and</p><p class=""><strong>32:24</strong></p><p class="">help on the remodel. Yeah. Yeah. just like it's just very community driven, I guess.</p><p class=""><strong>32:32</strong></p><p class="">Awesome. Yeah. Well, of the and you guys, you know, I sent you some questions ahead of time, so this is the the last one before we</p><p class=""><strong>32:38</strong></p><p class="">get to the fun stuff. On a personal level, what's been the biggest joy of stepping into an ownership role? And</p><p class=""><strong>32:44</strong></p><p class="">what have been those reality checks that you guys have seen since you started this journey?</p><p class=""><strong>32:50</strong></p><p class="">Yeah, I I guess I'll go first. Um the biggest joy is the immense amount of</p><p class=""><strong>32:55</strong></p><p class="">pride uh that comes along literally from everything you know from the the dirt or</p><p class=""><strong>33:02</strong></p><p class="">lack thereof on the floor you know to to the to the brews to the beers going out</p><p class=""><strong>33:07</strong></p><p class="">the door and the smiles on people's faces just uh this huge huge sense of</p><p class=""><strong>33:13</strong></p><p class="">pride and fulfillment like it fills a big bucket right and then you know on</p><p class=""><strong>33:18</strong></p><p class="">the the the reverse of That is that immense amount of responsibility, right?</p><p class=""><strong>33:25</strong></p><p class="">With great power comes great responsibility. And thank you, Spider-Man. And um</p><p class=""><strong>33:33</strong></p><p class="">uh that is a little bit nauseating at times. Uh but again, if it wasn't hard,</p><p class=""><strong>33:40</strong></p><p class="">it it wouldn't be worth it and everybody would do it. So there's that. Yeah. Uh pride's definitely a big part</p><p class=""><strong>33:46</strong></p><p class="">of it. I Well, it's it's having that place. People come in and they love to</p><p class=""><strong>33:51</strong></p><p class="">come in. They love seeing the smiles. They love seeing the stuff we've been doing. Uh, and getting to interact with</p><p class=""><strong>33:58</strong></p><p class="">the community on just a whole different level, right? Like we've been in breweries, but I get it. They weren't</p><p class=""><strong>34:04</strong></p><p class="">ours where there's limitations on what we could do uh and could accomplish. And then the podcast was this whole other</p><p class=""><strong>34:10</strong></p><p class="">way of connecting and engaging, but at the end of the day, we still only do so much. And now it's like, wow, we can</p><p class=""><strong>34:16</strong></p><p class="">really bring some really awesome events and ideas and inspirations to life because we have that brick and mortar</p><p class=""><strong>34:23</strong></p><p class="">that is is just different than being, you know, behind a screen. And that's been really really incredible.</p><p class=""><strong>34:30</strong></p><p class="">And the eye opening I would say I don't like I don't know how anyone</p><p class=""><strong>34:36</strong></p><p class="">does this on their own. I understand why things get dropped and Denver taxes are crazy.</p><p class=""><strong>34:43</strong></p><p class="">freaking bonkers. That's the nauseating part.</p><p class=""><strong>34:52</strong></p><p class="">Well, uh, you know, I think it's awesome. I always love, uh, talking to people that are, you know, getting into</p><p class=""><strong>34:59</strong></p><p class="">it for the right reasons. Uh, so I applaud you guys for that. U, I look forward to, you know, following your</p><p class=""><strong>35:06</strong></p><p class="">journey. I think it's really cool and you you'll get to see the opportunities that you feel like, wow, this is going</p><p class=""><strong>35:11</strong></p><p class="">to be a really cool episode to put together. Um, I don't know if you've ever seen Adam Makes Beer, but uh yeah,</p><p class=""><strong>35:18</strong></p><p class="">like that kind of stuff that that Adam does is so cool as well. And I bet you guys will get some inspiration just from</p><p class=""><strong>35:24</strong></p><p class="">being behind the bar behind in the brew house. It it can help build a whole different avenue of what you guys are</p><p class=""><strong>35:31</strong></p><p class="">doing. It's like a brewery reality show for sure. We just don't have a crew, so we</p><p class=""><strong>35:36</strong></p><p class="">don't get as much recorded as I wish we did. Yeah, we might have to actually start using the security cameras. Just</p><p class=""><strong>35:41</strong></p><p class="">There you go. That would actually kind of be cool just to like cut in some security footage.</p><p class=""><strong>35:47</strong></p><p class="">And honestly, it's just me pacing back and forth in the tap room, pinching yourself and cussing and</p><p class=""><strong>35:53</strong></p><p class="">tripping over things. Don't tell that. Well, I think it's cool, but I always</p><p class=""><strong>36:00</strong></p><p class="">like finishing things up even though we've had some fun. some some just random fun things that I like to ask.</p><p class=""><strong>36:06</strong></p><p class="">So, I'll you know, we'll we'll start uh with this one. Which brewery do you wish that you had opened or which beer brand</p><p class=""><strong>36:12</strong></p><p class="">do you wish you had created? Oh, man. I mean, I know my answer. No, you go then.</p><p class=""><strong>36:18</strong></p><p class="">Oh, man. Avery. Oh, nice. Oh, man. I wish that I had the knowledge</p><p class=""><strong>36:24</strong></p><p class="">and the gonads to make the sour that they make. Oh my gosh. Like I love sour</p><p class=""><strong>36:32</strong></p><p class="">beers and that's such a they they just they just do everything everything's so</p><p class=""><strong>36:37</strong></p><p class="">well there and they've got a great food program and the new location super rad new it's not new anymore but</p><p class=""><strong>36:42</strong></p><p class="">new yeah compared to the original one um at least locally that's where I go to I'm sure I could be get all like canon</p><p class=""><strong>36:50</strong></p><p class="">because like they're a bajillion years old but like I'm not I'm not cool enough to spit on enough about that.</p><p class=""><strong>36:55</strong></p><p class="">So I'm going I'm going Avery because man those are those are my favorite sours. They're so good. My brain keeps wanting to go like big,</p><p class=""><strong>37:02</strong></p><p class="">right? Just to experience like I'll just say Kors, right? Like to uh Well, I</p><p class=""><strong>37:09</strong></p><p class="">don't want to be named Adolf or anything, but like that scale of production. You're</p><p class=""><strong>37:16</strong></p><p class="">welcome. You're welcome. I'm here for comedic effect. Even outside of production to like have gone through prohibition and survived.</p><p class=""><strong>37:23</strong></p><p class="">What a wild story. Exactly. Um you're you're worldrenowned. you've</p><p class=""><strong>37:28</strong></p><p class="">you've you know you you went through prohibition, you went through a plague like you know wars um and and uh to to</p><p class=""><strong>37:38</strong></p><p class="">to have that level of scale and that amount of like I can't even talk about</p><p class=""><strong>37:44</strong></p><p class="">taxes. I don't even want to see those books. You know what I mean? And yeah, but that that would be pretty cool. So</p><p class=""><strong>37:50</strong></p><p class="">that's that's not like, you know, small or little by any means, but just to like</p><p class=""><strong>37:55</strong></p><p class="">see the world from that point of view would be bonkers. That's that's cool.</p><p class=""><strong>38:01</strong></p><p class="">Good answer. All right. So I I you know, in my vast amount of research, which means reading</p><p class=""><strong>38:07</strong></p><p class="">as many articles as I could that you guys have been doing during your press tour, I would guess would be, you know,</p><p class=""><strong>38:13</strong></p><p class="">that that's been going on here the last few weeks for you guys. Uh, I I read that you guys both worked at casinos uh</p><p class=""><strong>38:19</strong></p><p class="">in South Dakota. Any fun casino stories that you're allowed to share?</p><p class=""><strong>38:26</strong></p><p class="">Uh, let me figure out what level of G we're gonna story tell.</p><p class=""><strong>38:33</strong></p><p class="">There's there's quite a few. Um, oh, I'll I'll go I'll go very PG, but it's</p><p class=""><strong>38:39</strong></p><p class="">one of my favorite uh we'll just call them people being people moments. and I</p><p class=""><strong>38:44</strong></p><p class="">was doing the front desk. Uh, so I I went through it. I did I did front desk, listed front desk, players club, dealing</p><p class=""><strong>38:51</strong></p><p class="">cards, pit bossing. I did front desk, VIP rep, and like dealing cards. So this was early on. And I had this this family</p><p class=""><strong>39:00</strong></p><p class="">come up. This is going to be two shirts because they're my two favorite people. And they get in and they're all excited.</p><p class=""><strong>39:05</strong></p><p class="">And this is in Deadwood, so it's like Gold Rush and there's all that like fun history. And the kids stand there and</p><p class=""><strong>39:11</strong></p><p class="">they're digging through this little thing. And the dad's like, "Oh yeah, look at all the little gold flakes." And</p><p class=""><strong>39:17</strong></p><p class="">the and I was like, "Oh, uh, that's an ashtray."</p><p class=""><strong>39:23</strong></p><p class="">And his wife looks at she goes, "Really?" I was like, "Well, it's been a rough drive to get here." And then like</p><p class=""><strong>39:30</strong></p><p class="">within a week, someone was like I was like, "All right, so you go up the elevator, your room's on the second floor, take a left." You know, the spiel</p><p class=""><strong>39:36</strong></p><p class="">you've heard at every hotel. And he's like, "Ah, cool. Are those the same elevators I take to get back down?" And I was like,</p><p class=""><strong>39:44</strong></p><p class="">"Yeah, yep. Yep. That's that is how elevators work." Like, and you just get this weird</p><p class=""><strong>39:51</strong></p><p class="">array of people in the casinos that I have never seen through all of my customer experience of just people doing</p><p class=""><strong>39:58</strong></p><p class="">people people being people. You get a lot of people being people in the casino. Oh gosh. Uh, I have a lot of cool</p><p class=""><strong>40:06</strong></p><p class="">stories of giving away a lot of money. Yeah, that's fun, too. That's pretty cool. Uh, I've handed a</p><p class=""><strong>40:12</strong></p><p class="">guy a check for $300,000 because he hit the jackpot on the Twilight Zone</p><p class=""><strong>40:18</strong></p><p class="">machine. It was like a progressive machine. Um, I've had multiple people</p><p class=""><strong>40:23</strong></p><p class="">hit big on like three card poker tables or crafts tables, right? And you just get to push out mass sets of like black</p><p class=""><strong>40:30</strong></p><p class="">chips and purple chips, right? At the time, we could only go to it was still a</p><p class=""><strong>40:36</strong></p><p class="">$100 max when I left the casinos in 2016, so they weren't even at the thousand limit yet. Um</p><p class=""><strong>40:43</strong></p><p class="">um but yeah, people being people. Uh speaking of takeover, I had a guy come up um when I was pit bossing uh up at</p><p class=""><strong>40:52</strong></p><p class="">the Monarch and uh I had taken over for another lead supervisor and he first</p><p class=""><strong>40:59</strong></p><p class="">thing he says to me, he goes, "I'm going to give you one chance to get this right." And I was like, "This is not going to go well."</p><p class=""><strong>41:05</strong></p><p class="">And uh he's like, "You're going to print me out a free buffet for today and</p><p class=""><strong>41:11</strong></p><p class="">you're not going to say anything about it." And I was like, "Well, let me see your card." Right? Because you have to get a certain amount of points, right?</p><p class=""><strong>41:17</strong></p><p class="">And and basically this this guy did not um he did not play very much and he had</p><p class=""><strong>41:23</strong></p><p class="">a thing with another person and I did not uphold that relationship. And uh</p><p class=""><strong>41:29</strong></p><p class="">this man would come in about once a month and just stand by my roulette table and just stare at me.</p><p class=""><strong>41:37</strong></p><p class="">Wow. And I would have a security escort him away once a month.</p><p class=""><strong>41:42</strong></p><p class="">Talk about talk about a job dealing cards that I have never been called so many names and it's just part</p><p class=""><strong>41:49</strong></p><p class="">of the job. Yeah. Like people are just harsh and they're just mean and you're like,</p><p class=""><strong>41:55</strong></p><p class="">"Okay, well have a good night." Yeah, I didn't realize you sat in the superglue chair and you were stuck here.</p><p class=""><strong>42:01</strong></p><p class="">I thought you could get out the you wanted to. Or the fact that they think that it</p><p class=""><strong>42:07</strong></p><p class="">casino stands for free money. Come inside. That's a good one. Yeah. Yeah. Anyway, yeah,</p><p class=""><strong>42:13</strong></p><p class="">we've we've we've we each have like 10 plus years in the casinos. We we've got stories.</p><p class=""><strong>42:19</strong></p><p class="">Tough shells. The beer space is much kinder. It's pull a handle if I'm bartending. That's</p><p class=""><strong>42:26</strong></p><p class="">pretty easy. I can do that. It sounds like Yeah, you once you see</p><p class=""><strong>42:31</strong></p><p class="">that everything's cake, right? Like you know they you can always be like on the taxes.</p><p class=""><strong>42:36</strong></p><p class="">Yeah. Unfortunately, I do think that if you want to get rough and tough, do the casinos and most anything after that's</p><p class=""><strong>42:44</strong></p><p class="">pretty pretty cushiony. You also might be a little cynical after that.</p><p class=""><strong>42:49</strong></p><p class="">Little bit. Yeah, it happens. Well, uh, finally, if you guys weren't in the brewing world and you've had some</p><p class=""><strong>42:56</strong></p><p class="">jobs outside of it, and so this might even be an easy answer, what strange career would you want to be in instead?</p><p class=""><strong>43:03</strong></p><p class="">A stripper, but you couldn't pick out a brewery.</p><p class=""><strong>43:13</strong></p><p class="">She had that one right there. Um, well, goodness, mine's going to be</p><p class=""><strong>43:20</strong></p><p class="">lame now. She's like stay-at-home mom. No, the uh Did that was a lot of fun. It</p><p class=""><strong>43:27</strong></p><p class="">was very gratifying, but I got a little stir crazy. If it actually goes into the casinos, I would love to go back and</p><p class=""><strong>43:33</strong></p><p class="">deal sports betting because like sport betting. Is that the right way to say that?</p><p class=""><strong>43:38</strong></p><p class="">I think they just do it. You just sport bet. Are you talking about like analyzing the</p><p class=""><strong>43:44</strong></p><p class="">numbers like getting odds like Vegas odds or just like inputting a number? Yeah, I don't know. I think it's like</p><p class=""><strong>43:51</strong></p><p class="">keynote. You just say, "What numbers do you want?" So then maybe it wouldn't be that much fun. But to me, or it would be like a</p><p class=""><strong>43:58</strong></p><p class="">sports podcaster, like if I can just basically sit and geek out about sports and get paid for it, I'm pretty happy</p><p class=""><strong>44:03</strong></p><p class="">with that. That's an okay way to spend my day. So that's I'll leave it. Something where I get to geek out about sports all day.</p><p class=""><strong>44:10</strong></p><p class="">That'd be awesome. And that was that was my former career before this was I went from sports to beer. So,</p><p class=""><strong>44:17</strong></p><p class="">yeah. So, when you come to Colorado, let's combine those and make something cool</p><p class=""><strong>44:22</strong></p><p class="">happen here. Yeah, I'm down for it. Well, awesome. I appreciate you guys taking the time. The</p><p class=""><strong>44:29</strong></p><p class="">uh the podcast, I hope it keeps going as well as it does. I hope the the brewery is going to, you know, be taken off for</p><p class=""><strong>44:35</strong></p><p class="">you guys and people are going to appreciate it for what you guys are and uh I'm looking forward to seeing how you guys do.</p><p class=""><strong>44:41</strong></p><p class="">Thank you, John. Thanks, John. Really appreciate it. This Brewer Meg podcast is sponsored by Keg Logistics.</p><p class=""><strong>44:48</strong></p><p class="">Now is the perfect time to review your keg management strategy. Whether you're seeking a truly flexible keg rental</p><p class=""><strong>44:53</strong></p><p class="">program or intrigued by the seamless distribution freedom of paper fill, Keg Logistics is ready to craft a</p><p class=""><strong>44:59</strong></p><p class="">personalized solution for you, ensuring you receive the kegs you need precisely when you need them. For details, visit</p><p class=""><strong>45:06</strong></p><p class=""><strong>keglogistics.com/bwermag. Keg logistics, modern solutions for keg</strong></p><p class="">https://www.youtube.com/watch?v=KPUrZiTEWOI</p>


  









<p><a href="https://alleybrews.com/press/brewer-magazine-alley-brews-interviewfeature">Permalink</a><p>]]></content:encoded><media:content type="image/png" url="https://images.squarespace-cdn.com/content/v1/68741ba7fe73293b6485523c/1758911731114-9QMNQI4QCFYA32GLXVLA/Brewer2025Logo4Digital-3.png?format=1500w" medium="image" isDefault="true" width="1200" height="630"><media:title type="plain">Brewer Magazine – Alley Brews Interview/Feature</media:title></media:content></item><item><title>5280 – Berkeley Neighborhood Guide</title><dc:creator>Liz Hess</dc:creator><pubDate>Fri, 01 Aug 2025 18:29:00 +0000</pubDate><link>https://5280.com/neighborhood/berkeley/</link><guid isPermaLink="false">68741ba7fe73293b6485523c:68d6b6a78aafe07874e78639:68d6d83c1a094f6b306c99cc</guid><description><![CDATA[5280’s neighborhood spotlight includes Alley Brews among Berkeley’s local 
highlights.]]></description><content:encoded><![CDATA[<p class=""><span class="sqsrte-text-color--lightAccent">Berkeley is quintessential <em>Denver</em>, blending historical charm with contemporary wants, and thanks to steadily rising home prices and consistently stellar school rankings, it’s been inching its way up the podium (third place in 2023 and second place in 2024). This year, the northwest neighborhood finally rises to the number one spot on our list of best hamlets in the city—it’s also the first time the average home price in the area has surpassed $1 million.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">Berkeley encompasses a patchwork of Denver Squares, Victorians, modern townhomes, and duplexes. It’s residential—with two solid schools—but close to all the necessary amenities, anchored as it is by the abundance of restaurants, bars, and shops along </span><a href="https://5280.com/meet-the-new-tennyson-street/" target="_blank"><span class="sqsrte-text-color--lightAccent">Tennyson Street</span></a><span class="sqsrte-text-color--lightAccent">. And its northern edge is lined with two sprawling green spaces, including one of the city’s 16 off-leash dog parks.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">The result is an ideal spot for young families, first-time home buyers, and empty nesters to settle down.</span></p><p class=""><span class="sqsrte-text-color--lightAccent"><strong>Eat &amp; Drink</strong></span></p><p class=""><span class="sqsrte-text-color--lightAccent">Whatever you’re craving, you’re almost certain to find it in Berkeley. Choose from an array of savory breakfast sammies at newcomer </span><a href="https://5280.com/the-definitive-guide-to-brunching-in-denver/#call-your-mother" target="_blank"><span class="sqsrte-text-color--lightAccent">Call Your Mother Deli</span></a><span class="sqsrte-text-color--lightAccent">; Michelin-recommended Asian bites at </span><a href="https://5280.com/hey-kiddos-eclectic-menu-shines-with-sustainable-ingredients-and-global-flair/" target="_blank"><span class="sqsrte-text-color--lightAccent">Hey Kiddo</span></a><span class="sqsrte-text-color--lightAccent">; vegetarian and vegan fare at </span><a href="https://5280.com/restaurant/vital-root/" target="_blank"><span class="sqsrte-text-color--lightAccent">Vital Root</span></a><span class="sqsrte-text-color--lightAccent">; or fry bread, a modern American Indian dish, at </span><a href="https://5280.com/restaurant/tocabe-an-american-indian-eatery/" target="_blank"><span class="sqsrte-text-color--lightAccent">Tocabe</span></a><span class="sqsrte-text-color--lightAccent">.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">Two-year-old </span><a href="https://www.instagram.com/mobcoffeedenver/?hl=en" target="_blank"><span class="sqsrte-text-color--lightAccent">Mob Coffee</span></a><span class="sqsrte-text-color--lightAccent"> slings strong cold brew and affordable breakfast burritos, while </span><a href="https://www.bakeryfour.com/" target="_blank"><span class="sqsrte-text-color--lightAccent">Bakery Four</span></a><span class="sqsrte-text-color--lightAccent"> is all about fresh-baked goodies (the morning bun topped with orange zest is a must). When happy hour hits, head to socially conscious </span><a href="https://www.berkeleyuntapped.com/" target="_blank"><span class="sqsrte-text-color--lightAccent">Berkeley Untapped</span></a><span class="sqsrte-text-color--lightAccent">, </span><a href="https://www.theberkeleyinn.com/" target="_blank"><span class="sqsrte-text-color--lightAccent">Berkeley Inn</span></a><span class="sqsrte-text-color--lightAccent"> for dive-bar vibes, or the </span><a href="https://www.thetatarian.com/" target="_blank"><span class="sqsrte-text-color--lightAccent">Tatarian</span></a><span class="sqsrte-text-color--lightAccent"> for craft cocktails and some of the funkiest wallpaper in town.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">Hopheads have a number of area options, including </span><a href="https://calltoarmsbrewing.com/" target="_blank"><span class="sqsrte-text-color--lightAccent">Call to Arms Brewing Compan</span></a><span class="sqsrte-text-color--lightAccent">y and </span><a href="https://theempourium.com/" target="_blank"><span class="sqsrte-text-color--lightAccent">Empourium Brewing Company</span></a><span class="sqsrte-text-color--lightAccent">. If dark alleys don’t scare you, venture to </span><a href="https://berkeleyalleybeer.com/" target="_blank"><span class="sqsrte-text-color--lightAccent">Berkeley Alley Beer Co.</span></a><span class="sqsrte-text-color--lightAccent">; although this watering hole can be tough to track down (it’s tucked between Tennyson and Stuart streets), the Pucker Nuts sour is worth a little wandering.</span></p><p class=""><span class="sqsrte-text-color--lightAccent"><strong>Shop</strong></span></p><p class=""><span class="sqsrte-text-color--lightAccent">Spending can be a little <em>too</em> easy along the Tennyson Street corridor.</span><a href="https://www.wildwestbaby.com/" target="_blank"><span class="sqsrte-text-color--lightAccent"> Wild West Baby Co.</span></a><span class="sqsrte-text-color--lightAccent"> sells trendy clothes and toys for tiny ones. Locally owned </span><a href="https://liveferal.com/" target="_blank"><span class="sqsrte-text-color--lightAccent">Feral</span></a><span class="sqsrte-text-color--lightAccent"> can help outfit you for your next adventure without breaking the bank, thanks to its massive collection of used outdoor gear. Fashionistas should visit </span><a href="https://www.shopladyjones.com/" target="_blank"><span class="sqsrte-text-color--lightAccent">Lady Jones</span></a><span class="sqsrte-text-color--lightAccent"> for women’s apparel or </span><a href="https://www.secondlovedenver.com/" target="_blank"><span class="sqsrte-text-color--lightAccent">SecondLove Resale Boutique</span></a><span class="sqsrte-text-color--lightAccent"> to find beloved brands (think: Reformation, Free People, Madewell) for a fraction of the price. Meanwhile,&nbsp;guys can pick up all-natural grooming products at </span><a href="https://www.spruce.me/" target="_blank"><span class="sqsrte-text-color--lightAccent">Spruce</span></a><span class="sqsrte-text-color--lightAccent">, one of the “eight coolest barbershops in America,” according to <em>Men’s Journal</em>.</span></p><p class=""><a href="https://5280.com/step-inside-berkeleys-newest-home-decor-shop/" target="_blank"><span class="sqsrte-text-color--lightAccent">Miller Lane Mercantile</span></a><span class="sqsrte-text-color--lightAccent"> brings a slice of the shore to Tennyson Street with its East Coast–inspired gifts and home decor. And for special occasions, there’s </span><a href="https://www.sarahojewelry.com/" target="_blank"><span class="sqsrte-text-color--lightAccent">Sarah O.</span></a><span class="sqsrte-text-color--lightAccent">’s one-of-a-kind fine jewelry, which incorporates ethically sourced natural gemstones and diamonds.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">While there’s never a bad time to stroll Tennyson, it’s especially delightful during the First Friday Art Walks, when live music, food trucks, and art demonstrations fill the thoroughfare.</span></p><p class=""><span class="sqsrte-text-color--lightAccent"><strong>Play Time</strong></span></p><p class=""><span class="sqsrte-text-color--lightAccent">The community’s canines love Berkeley Lake Park for its aforementioned off-leash area. Aspiring Serena Williamses can spend afternoons on the tennis courts at Rocky Mountain Lake Park, while the smaller Cesar E. Chavez Park is beloved for its playground, which is almost always filled with tykes on sunny days.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">If you find yourself pining for the good ol’ days, pay a visit to </span><a href="https://5280.com/a-colorado-natives-ode-to-the-crumbling-lakeside-amusement-park/" target="_blank"><span class="sqsrte-text-color--lightAccent">Lakeside Amusement Park</span></a><span class="sqsrte-text-color--lightAccent">, which opened in 1908 on Sheridan Boulevard. Indoors, the </span><a href="https://theorientaltheater.com/" target="_blank"><span class="sqsrte-text-color--lightAccent">Oriental Theater</span></a><span class="sqsrte-text-color--lightAccent"> hosts an array of local and national acts.</span></p><p class=""><a href="https://5280.com/neighborhood/berkeley/" target="_blank"><span>https://5280.com/neighborhood/berkeley/</span></a></p>


  









<p><a href="https://alleybrews.com/press/5280-berkeley-neighborhood-alley-brews">Permalink</a><p>]]></content:encoded><media:content type="image/jpeg" url="https://images.squarespace-cdn.com/content/v1/68741ba7fe73293b6485523c/1758911499197-M6NHV8CMI3OSOBIIP3DA/5280-mag.jpg?format=1500w" medium="image" isDefault="true" width="960" height="600"><media:title type="plain">5280 – Berkeley Neighborhood Guide</media:title></media:content></item><item><title>Better On Draft – How to Listen (Directory)</title><dc:creator>Liz Hess</dc:creator><pubDate>Fri, 01 Aug 2025 18:25:00 +0000</pubDate><link>https://www.betterondraft.com/how-to-listen</link><guid isPermaLink="false">68741ba7fe73293b6485523c:68d6b6a78aafe07874e78639:68d6d83b1a094f6b306c99c5</guid><description><![CDATA[Listening options for Better On Draft—a directory that often features craft 
breweries and communities like Alley Brews.]]></description><content:encoded><![CDATA[<p class=""><span class="sqsrte-text-color--lightAccent">Wendy and Rob talk to Liz and Chelsea of Berkeley Alley Beer and BodyByBeer podcast.&nbsp;</span></p><p class=""><span class="sqsrte-text-color--lightAccent">Berkeley Alley Beer can be found at&nbsp;</span><a href="https://thealleybrews.com/" target="_blank"><span class="sqsrte-text-color--lightAccent"><strong>https://thealleybrews.com/</strong></span></a><span class="sqsrte-text-color--lightAccent"> and in Denver, CO. It is a proudly welcoming space so you should go check it out!</span></p><p class=""><span class="sqsrte-text-color--lightAccent">The Body by Beer podcast website&nbsp;</span><a href="https://www.bodybybeerpodcast.com/" target="_blank"><span class="sqsrte-text-color--lightAccent">https://www.bodybybeerpodcast.com/</span></a><span class="sqsrte-text-color--lightAccent">&nbsp;has information about the podcast and the books we discussed (and the jerky related to the book).</span></p><p class=""><a href="https://www.betterondraft.com/how-to-listen" target="_blank"><span>https://www.betterondraft.com/how-to-listen</span></a></p>


  









<p><a href="https://alleybrews.com/press/better-on-draft-directory-alley-brews">Permalink</a><p>]]></content:encoded><media:content type="image/jpeg" url="https://images.squarespace-cdn.com/content/v1/68741ba7fe73293b6485523c/1758911254640-3GKLL0T89WV8T71P9U3N/ab6765630000ba8ab0a568b1ef384337e400378a.jpeg?format=1500w" medium="image" isDefault="true" width="640" height="640"><media:title type="plain">Better On Draft – How to Listen (Directory)</media:title></media:content></item><item><title>Brewbound Podcast: New Owners&#x2014;Crazy &amp; Strategic</title><dc:creator>Liz Hess</dc:creator><pubDate>Thu, 31 Jul 2025 18:44:00 +0000</pubDate><link>https://www.brewbound.com/news/brewbound-podcast-berkeley-alley-beers-new-owners-on-being-crazy-and-strategic</link><guid isPermaLink="false">68741ba7fe73293b6485523c:68d6b6a78aafe07874e78639:68d6dd62cbe65704f7b7f4a5</guid><description><![CDATA[Brewbound podcast conversation with Alley Brews about bold strategy and 
community-first plans.]]></description><content:encoded><![CDATA[<p class=""><span class="sqsrte-text-color--lightAccent">After years working at various breweries and hosting their own craft beer podcast, Chelsea Rhoads and Liz Hess finally decided to take the plunge and buy a brewery.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">The pair, who co-host the Body By Beer podcast, acquired Denver’s Berkeley Alley Beer Company earlier this summer and have put their own spin on the beloved local spot. They joined Brewbound managing editor Jess Infante for a conversation about why now was the time to become brewery owners and how they plan for Berkeley Alley to be a community gathering hub.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">The brewery, which opened as De Steeg before being sold and rechristened Berkeley Alley in 2021, has a four-barrel brewhouse, which Hess runs.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">“We get a chance to really play and learn and really get our feet wet, so I’m looking forward to that,” she said. “I’m not saying it’s not scary times, as far as expense goes, because it is, right? But we think that we can push people to come in and expand that by offering more than just beer.”</span></p><p class=""><span class="sqsrte-text-color--lightAccent">Ahead of the interview, Brewbound senior reporter Zoe Licata chats about the latest headlines, including Boston Beer’s tale of two teas and the Brewers Association’s midyear survey results. Plus, she details a recent taproom visit that blew her away.</span></p><p data-rte-preserve-empty="true" class=""></p><p class=""><span>https://www.brewbound.com/news/brewbound-podcast-berkeley-alley-beers-new-owners-on-being-crazy-and-strategic</span></p>


  









<p><a href="https://alleybrews.com/press/brewbound-podcast-alley-brews-owners">Permalink</a><p>]]></content:encoded><media:content type="image/png" url="https://images.squarespace-cdn.com/content/v1/68741ba7fe73293b6485523c/1758912396835-NIT8VX1YPU346SMR7542/download+%282%29.png?format=1500w" medium="image" isDefault="true" width="262" height="148"><media:title type="plain">Brewbound Podcast: New Owners&#x2014;Crazy &amp; Strategic</media:title></media:content></item><item><title>MSN: Women‑Owned Alley Brewery is in the Belonging Business</title><dc:creator>Liz Hess</dc:creator><pubDate>Thu, 31 Jul 2025 18:20:00 +0000</pubDate><link>https://www.msn.com/en-us/foodanddrink/foodnews/this-women-owned-berkeley-alley-brewery-in-denver-is-in-the-belonging-business/ar-AA1JA14X</link><guid isPermaLink="false">68741ba7fe73293b6485523c:68d6b6a78aafe07874e78639:68d6d83a63faed1ac49caf0e</guid><description><![CDATA[Syndicated reprint of Axios’s Alley Brews feature.]]></description><content:encoded><![CDATA[<p class=""><span class="sqsrte-text-color--lightAccent"><strong>This women-owned Berkeley Alley brewery in Denver is "in the belonging business"</strong></span></p><p class=""><span class="sqsrte-text-color--lightAccent">Chelsea Rhoads and Liz Hess are opening a brewery focused on much more than beer: "We're not in the alcohol business. We're in the belonging business," they say.</span></p><p class=""><span class="sqsrte-text-color--lightAccent"><strong>Why it matters: </strong>The Alley, located in the former space of Berkeley Alley Beer Co. off Tennyson Street, is expanding the tent to draw a new generation of drinkers who don't gravitate toward beer, or even alcohol at all.</span></p><p class=""><span class="sqsrte-text-color--lightAccent"><strong>The vibe: </strong>The small taproom, now owned by the two longtime friends, is looking to reinvent the brewery experience to be more inclusive.</span></p><ul data-rte-list="default"><li><p class=""><span class="sqsrte-text-color--lightAccent">"If you open the doors more, it kind of takes away from that bit of arrogance that may come with craft beer," says Hess, who's worked in the industry for years, most recently at Resolute Brewing.</span></p></li></ul><p class=""><span class="sqsrte-text-color--lightAccent"><strong>The intrigue: </strong>It's a topic that Rhoads and Hess discuss frequently on their fun-loving podcast, "</span><a href="https://www.bodybybeerpodcast.com/" target="_blank"><span class="sqsrte-text-color--lightAccent">Body by Beer</span></a><span class="sqsrte-text-color--lightAccent">," which focuses on the craft beer industry and food.</span></p><p class=""><span class="sqsrte-text-color--lightAccent"><strong>What to expect: </strong>Half the taps pour nontraditional beverages, ranging from seltzers and gluten-free beers to slushies and kombucha.</span></p><ul data-rte-list="default"><li><p class=""><span class="sqsrte-text-color--lightAccent">In the morning, they envision the space as a coffee and matcha bar, before becoming a beer garden later in the day.</span></p></li></ul><p class=""><span class="sqsrte-text-color--lightAccent"><strong>The bottom line:</strong> "We really want to be a place that whatever you're into, we have something for you to be able to come hang out," Rhoads says.</span></p><p class=""><a href="https://www.msn.com/en-us/foodanddrink/foodnews/this-women-owned-berkeley-alley-brewery-in-denver-is-in-the-belonging-business/ar-AA1JA14X" target="_blank"><span>https://www.msn.com/en-us/foodanddrink/foodnews/this-women-owned-berkeley-alley-brewery-in-denver-is-in-the-belonging-business/ar-AA1JA14X</span></a></p>


  









<p><a href="https://alleybrews.com/press/msn-syndication-axios-alley-brews">Permalink</a><p>]]></content:encoded><media:content type="image/jpeg" url="https://images.squarespace-cdn.com/content/v1/68741ba7fe73293b6485523c/1758910898189-JWE9EMZ88EKTU2PMZ5TV/MSN-Logo-2000.jpg?format=1500w" medium="image" isDefault="true" width="800" height="450"><media:title type="plain">MSN: Women‑Owned Alley Brewery is in the Belonging Business</media:title></media:content></item><item><title>Axios Denver: The Alley is in the Belonging Business</title><dc:creator>Liz Hess</dc:creator><pubDate>Wed, 30 Jul 2025 18:16:00 +0000</pubDate><link>https://www.axios.com/local/denver/2025/07/30/berkeley-alley-beer-brews-women-owned-colorado</link><guid isPermaLink="false">68741ba7fe73293b6485523c:68d6b6a78aafe07874e78639:68d6d8394cdf77057992044d</guid><description><![CDATA[Axios Denver covers the philosophy and plans behind Alley Brews’ inclusive 
taproom.]]></description><content:encoded><![CDATA[<p class=""><span class="sqsrte-text-color--lightAccent">Chelsea Rhoads and Liz Hess are opening a brewery focused on much more than beer: "We're not in the alcohol business. We're in the belonging business," they say.</span></p><p class=""><span class="sqsrte-text-color--lightAccent"><strong>Why it matters: </strong>The Alley, located in the former space of Berkeley Alley Beer Co. off Tennyson Street, is expanding the tent to draw a new generation of drinkers who don't gravitate toward beer, or even alcohol at all.</span></p><p class=""><span class="sqsrte-text-color--lightAccent"><strong>The vibe: </strong>The small taproom, now owned by the two longtime friends, is looking to reinvent the brewery experience to be more inclusive.</span></p><ul data-rte-list="default"><li><p class=""><span class="sqsrte-text-color--lightAccent">"If you open the doors more, it kind of takes away from that bit of arrogance that may come with craft beer," says Hess, who's worked in the industry for years, most recently at Resolute Brewing.</span></p></li></ul><p class=""><span class="sqsrte-text-color--lightAccent"><strong>The intrigue: </strong>It's a topic that Rhoads and Hess discuss frequently on their fun-loving podcast, "</span><a href="https://www.bodybybeerpodcast.com/" target="_blank"><span class="sqsrte-text-color--lightAccent">Body by Beer</span></a><span class="sqsrte-text-color--lightAccent">," which focuses on the craft beer industry and food.</span></p><p class=""><span class="sqsrte-text-color--lightAccent"><strong>What to expect: </strong>Half the taps pour nontraditional beverages, ranging from seltzers and gluten-free beers to slushies and kombucha.</span></p><ul data-rte-list="default"><li><p class=""><span class="sqsrte-text-color--lightAccent">In the morning, they envision the space as a coffee and matcha bar, before becoming a beer garden later in the day.</span></p></li></ul><p class=""><span class="sqsrte-text-color--lightAccent"><strong>The bottom line:</strong> "We really want to be a place that whatever you're into, we have something for you to be able to come hang out," Rhoads says.</span></p><p data-rte-preserve-empty="true" class=""></p><p class=""><a href="https://www.axios.com/local/denver/2025/07/30/berkeley-alley-beer-brews-women-owned-colorado" target="_blank"><span>https://www.axios.com/local/denver/2025/07/30/berkeley-alley-beer-brews-women-owned-colorado</span></a></p>


  









<p><a href="https://alleybrews.com/press/axios-alley-brews-belonging-business">Permalink</a><p>]]></content:encoded><media:content type="image/png" url="https://images.squarespace-cdn.com/content/v1/68741ba7fe73293b6485523c/1758910655925-5CN32PUS6WQSM55OYT2Y/FM_News_500-2.png?format=1500w" medium="image" isDefault="true" width="500" height="500"><media:title type="plain">Axios Denver: The Alley is in the Belonging Business</media:title></media:content></item><item><title>AG Craft Beer Cast – 7/27/25: Berkeley Alley Brewing</title><dc:creator>Liz Hess</dc:creator><pubDate>Sun, 27 Jul 2025 17:04:00 +0000</pubDate><link>https://omny.fm/shows/ag-craft-beer-cast/ag-craft-beer-cast-7-27-25-berkeley-alley-brewing</link><guid isPermaLink="false">68741ba7fe73293b6485523c:68d6b6a78aafe07874e78639:68d6b6a78aafe07874e7863a</guid><description><![CDATA[Radio interview with Alley Brews about what’s next for the alley taproom.]]></description><content:encoded><![CDATA[<p class=""><span class="sqsrte-text-color--lightAccent">Chelsea Rhoads from Berkeley Alley Beer Co joins me to talk about how her and her partner Liz are changing the way you drink. </span></p><p class=""><a href="https://omny.fm/shows/ag-craft-beer-cast/ag-craft-beer-cast-7-27-25-berkeley-alley-brewing" target="_blank"><span>https://omny.fm/shows/ag-craft-beer-cast/ag-craft-beer-cast-7-27-25-berkeley-alley-brewing</span></a></p>


  









<p><a href="https://alleybrews.com/press/ag-craft-beer-cast-072725-alley-brews">Permalink</a><p>]]></content:encoded><media:content type="image/png" url="https://images.squarespace-cdn.com/content/v1/68741ba7fe73293b6485523c/1758910439572-9XAZ5DAG44W7YBGHB77M/Screenshot+2025-09-26+at+12.13.46%E2%80%AFPM.png?format=1500w" medium="image" isDefault="true" width="1222" height="534"><media:title type="plain">AG Craft Beer Cast – 7/27/25: Berkeley Alley Brewing</media:title></media:content></item><item><title>Denver Post: Berkeley Alley Brewery on Tennyson</title><dc:creator>Liz Hess</dc:creator><pubDate>Fri, 25 Jul 2025 17:05:00 +0000</pubDate><link>https://www.denverpost.com/2025/07/25/berkeley-alley-brewery-tennyson-body-by-beer-podcast/</link><guid isPermaLink="false">68741ba7fe73293b6485523c:68d6b6a78aafe07874e78639:68d6b6a88aafe07874e78640</guid><description><![CDATA[Denver Post feature on Alley Brews’ ownership and mission.]]></description><content:encoded><![CDATA[<p class=""><span class="sqsrte-text-color--lightAccent">The women behind the Body by Beer podcast take over north Denver brewery</span></p><p class=""><span class="sqsrte-text-color--lightAccent">Liz Hess and Chelsea Rhoads now own Berkeley Alley Beer Co., former home of De Steeg Brewing</span></p><p class=""><span class="sqsrte-text-color--lightAccent">You’d be hard-pressed to find a blinking neon sign reading “Live Nudes,” along the family-friendly stretch of North Tennyson Street in Denver, but if one does go up, you can bet it was put there by Liz Hess and Chelsea Rhoads, the jokesters behind the Body by Beer podcast.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">The hilarious pair have produced roughly 40 episodes and over 500 individual YouTube clips in two years, featuring brewery interviews, food and beer pairings, news segments, crowd challenges, fun factoids and well-researched historical analysis.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">Now they’re putting their money where their mouths are. At the end of June, the duo took over Berkeley Alley Beer Co., a small taproom nestled in the alley between Tennyson and Stuart streets, just off 44th Avenue; although the technical address is 4342 Tennyson, you’ll still need to access it from the alley. In other words, it’s a bit hard to find, so a “Live Nudes” sign with an arrow might help, they joked.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">Even if the salacious signage doesn’t wind up materializing, Berkeley Alley is worth seeking out. The place has been a taproom since it opened as the Belgian-focused De Steeg Brewing in 2014. It continued to produce similarly robust brews, along with a slew of lighter styles, during a change of ownership in 2021, when it was renamed Berkeley Alley.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">While many of those are still on tap, Hess, who is the brewer, plans to replace all but the staples, a French saison and a Belgian dark that would result in a pitchfork-wielding mob if removed, she said. But other changes could be on the horizon, including a simpler name, The Alley, and a move to a brewpub license, which would allow them to serve wine and spirits. Soon, they will open for coffee, add a limited snack selection, and expand the NA options as well.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">As for the podcast, their on-air chemistry is the product of 18 years of friendship. The two grew up in South Dakota and cut their teeth working in casinos. Hess’ father owned a bar, where she says she learned to crack Budweiser bottles well before entering middle school. As they got older, both started developing a taste for craft, even though South Dakota’s limited stock forced the duo to drive to Wyoming any time they wanted so much as a Fat Tire.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">That rapport led naturally to quips and a tongue-in-cheek approach. But they also boast an appreciation for the craft. “The last episode we did was Trying to Make Heineken Taste Better with Food,” laughed Rhoads. In a world replete with trite beer pairings, the duo manages to turn old tropes on their head with plenty of panache. In one episode, the pair saw how skunky they could go by intentionally light-striking a bunch of Coronas.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">Hess and Rhoads say the transition from talking about beer to running a brewery has been a breeze. “The consulting and the podcast both amplified the interest and the feeling that we could do it,” said Rhoads, who had been running a brewery consulting business throughout her time producing the show. Rhoads has had plenty of industry experience, having helped open 4 Noses Brewing in 2014 and then serving a three-year stint as a bartender at Upslope Brewing in Boulder.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">The duo plan to collaborate on a few beers with other women-owned breweries. They say they’re gonna start with Colorado, but the sky is the limit. And while most of the beer will be produced on-site, there will also be guest taps and outside cans.</span></p><p class=""><a href="https://www.denverpost.com/2025/07/25/berkeley-alley-brewery-tennyson-body-by-beer-podcast/">https://www.denverpost.com/2025/07/25/berkeley-alley-brewery-tennyson-body-by-beer-podcast/</a></p>


  









<p><a href="https://alleybrews.com/press/denver-post-alley-brews-tennyson">Permalink</a><p>]]></content:encoded><media:content type="image/webp" url="https://images.squarespace-cdn.com/content/v1/68741ba7fe73293b6485523c/1758909999043-ZI5BLZMGLB2WCC69TLMW/denver-post-logo-jpg.webp?format=1500w" medium="image" isDefault="true" width="590" height="315"><media:title type="plain">Denver Post: Berkeley Alley Brewery on Tennyson</media:title></media:content></item><item><title>Westword: Little Brewery, New Owners, Big Plans</title><dc:creator>Liz Hess</dc:creator><pubDate>Thu, 17 Jul 2025 17:15:00 +0000</pubDate><link>https://www.westword.com/food-drink/little-brewery-in-berkeley-neighborhood-has-new-owners-big-plans-24997995/</link><guid isPermaLink="false">68741ba7fe73293b6485523c:68d6b6a78aafe07874e78639:68d6b6a78aafe07874e7863c</guid><description><![CDATA[Feature story on Alley Brews’ ownership change and inclusive direction.]]></description><content:encoded><![CDATA[<p class=""><span class="sqsrte-text-color--lightAccent">The Berkeley Alley Beer Company is well-named for its location in an alley off Tennyson Street in the Berkeley neighborhood.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">Beer has been tapped in the </span><a href="https://www.westword.com/restaurants/de-steeg-brewing-opens-today-in-denver-taking-nanobreweries-down-the-alley-5753210" target="_blank"><span class="sqsrte-text-color--lightAccent"><strong>blink-and-you’ll-miss-it-microbrewery</strong></span></a><span class="sqsrte-text-color--lightAccent"> just off the busy corner of Tennyson Street and West 44th Avenue since 2013, but the alley-entranced business changed from De Steeg Brewing (Dutch for “the Alley”) to </span><a href="https://www.westword.com/restaurants/de-steeg-brewing-sells-becomes-berkeley-alley-beer-company-12357499" target="_blank"><span class="sqsrte-text-color--lightAccent"><strong>Berkeley Alley Beer Company</strong></span></a><span class="sqsrte-text-color--lightAccent"> four years ago. As of June 30, the 35-person spot has new owners, with big plans for expanding the little space that’s keeping its name.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">Owners Chelsea Rhoads and Liz Hess, also the voices behind the popular </span><a href="https://www.bodybybeerpodcast.com/" target="_blank"><span class="sqsrte-text-color--lightAccent"><strong><em>Body by Beer</em></strong></span></a><span class="sqsrte-text-color--lightAccent"><em> </em>podcast, are&nbsp;kicking off the new era with expanded hours and a collab beer made with </span><a href="https://www.westword.com/restaurants/new-breweries-monolith-bearded-brewer-18216820" target="_blank"><span class="sqsrte-text-color--lightAccent"><strong>Monolith Brewing</strong></span></a><span class="sqsrte-text-color--lightAccent">&nbsp;– where Rhoads previously consulted&nbsp;– that will be released this weekend during the </span><a href="https://tennysonstreetfair.com/" target="_blank"><span class="sqsrte-text-color--lightAccent"><strong>Tennyson Street Fair</strong></span></a><span class="sqsrte-text-color--lightAccent">.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">Taking on a brewery when </span><a href="https://www.westword.com/restaurants/music-city-hot-chicken-open-in-Denver-through-july-25026239" target="_blank"><span class="sqsrte-text-color--lightAccent"><strong>many are folding</strong></span></a><span class="sqsrte-text-color--lightAccent"> seems like a bold move, but Rhoads and Hess are going for it anyway. “We’re pretty familiar with the fact that the craft beer space is a bit intimidating at the moment,” says Hess. “So it does seem maybe a little crazy that we would do this. But we like crazy, so we’re all about it.”</span></p><p class=""><span class="sqsrte-text-color--lightAccent">Both women have extensive experience in the space. Rhoads has been in the industry since 2014, helping to open </span><a href="https://www.westword.com/location/4-noses-brewing-company-5184312" target="_blank"><span class="sqsrte-text-color--lightAccent"><strong>4 Noses</strong></span></a><span class="sqsrte-text-color--lightAccent">, while Hess did a stint at Resolute Brewing until 2023. The two have been best friends since 2007, having met while working casino jobs in South Dakota.</span></p><p class=""><span class="sqsrte-text-color--lightAccent">Plans for expanding options in the cozy space are now underway, after a three-day renovation to paint and brighten the airy interior. “We don’t have an exact timeline because of licensing,” explains Hess. “We have our application in to get coffee going, which I believe will take place within the next month. And then we’ll do the brew-pub license, which will allow us to have tapped cocktails like margaritas and Old-Fashioneds.”</span></p><p class=""><span class="sqsrte-text-color--lightAccent">The pair hopes to offer grab-and-go food options instead of relying on food trucks. “We want to do kind of a take on the bento box, but offer it as more American fare&nbsp;– protein, veggie, grain option&nbsp;– keeping it on the healthier side,” says Hess. “And then in the morning, classics like a breakfast burrito, but also having a healthier option, like overnight oats.”</span></p><p class=""><span class="sqsrte-text-color--lightAccent">While all that’s in the works, the new space will be debuting its beer brewed in collaboration with South Broadway’s Monolith Brewing at the inaugural </span><a href="https://tennysonstreetfair.com/berkeley-beer-fest/" target="_blank"><span class="sqsrte-text-color--lightAccent"><strong>Berkeley Beer Fest</strong></span></a><span class="sqsrte-text-color--lightAccent"> at the Tennyson Street Fair. “Being in the Tennyson area is amazing,” says Hess. “We are so happy to be here, because it’s such a wonderful community.”</span></p><p class=""><span class="sqsrte-text-color--lightAccent">Other breweries participating in the beer fest include&nbsp;New Terrain, Empourium, Westbound &amp; Down, Gravity, Fiction, Prost and more. The fest runs from 5 to 8 p.m.Friday. July 18; pre-sale tickets are $20, or $25 if purchased that day (but we hear they’re sold out). The Tennyson Street Fair runs from 4 to 9 p.m. Friday, July 18, and 11 a.m. to 8 p.m. Saturday, July 19.</span></p><p class=""><a href="https://www.westword.com/restaurants/little-brewery-in-berkeley-neighborhood-has-new-owners-big-plans-24997995" target="_blank"><span>https://www.westword.com/restaurants/little-brewery-in-berkeley-neighborhood-has-new-owners-big-plans-24997995</span></a></p>


  









<p><a href="https://alleybrews.com/press/westword-new-owners-big-plans-alley-brews">Permalink</a><p>]]></content:encoded><media:content type="image/webp" url="https://images.squarespace-cdn.com/content/v1/68741ba7fe73293b6485523c/1758909382975-DJW8GI2Y2K0ZE64B9BRW/Westword%2BLogo%2B%281%29.webp?format=1500w" medium="image" isDefault="true" width="800" height="800"><media:title type="plain">Westword: Little Brewery, New Owners, Big Plans</media:title></media:content></item></channel></rss>